Senior Strategist
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Designit is a design and innovation consultancy focusing on transforming ideas into impactful solutions.
Summary:
The applicant will support a fast-moving project as a Senior Strategist, focusing on uncovering insights for partnership and outreach strategies. Candidates should have extensive experience in brand strategy and familiarity with B2B industries and social listening tools.
Requirements:
Experience: 8+ years of experience in brand, comms, or research strategy (agency or consulting preferred), Comfort working in B2B or complex industries such as tech, finance, or enterprise services, Strong experience in desk research and analyzing large volumes of qualitative and quantitative input, Working knowledge of social listening and insight tools (e.g., GWI, Sprinklr, SparkToro)
Job Description:
We’re looking for a freelance Senior Strategist to support a fast-moving project within our Strategy & Research practice. This role focuses on uncovering the third-party voices, platforms, and partner opportunities that shape perception and influence decisions within a complex B2B category.
What you’ll work on:
This project focuses on identifying high-impact information sources and translating that intelligence into actionable strategies for partnership, outreach, and content alignment.
Key focus areas will include:
• Discover who’s shaping the conversation and driving influence
• Analyze reach, audience, and content focus
• Assess brand visibility and identify gaps
• Benchmark competitor presence and tactics
• Deliver actionable strategic recommendations
Using a mix of desk research and tools like Sprinklr, GWI, Helixa, and SparkToro, you’ll help turn these focus areas into clear, insight-led outputs -- including influencer maps, strategic recommendations, and competitor analysis -- all aimed at elevating brand visibility and positioning.
What you’ll be doing:
• Leading a defined strategy workstream within a collaborative, multidisciplinary team made up of researchers, strategists, and client leads
• Investigating how influence flows across expert networks, media platforms, and thought leadership ecosystems
• Analyzing and synthesizing complex digital footprints into strategic narratives
• Contributing directly to high-stakes client deliverables with meaningful business impact
• Translating complex data into clear, usable deliverables: influencer maps, insights, and strategies.
We’d like you to have:
• 8+ years of experience in brand, comms, or research strategy (agency or consulting preferred)
• Comfort working in B2B or complex industries such as tech, finance, or enterprise services
• Strong experience in desk research and analyzing large volumes of qualitative and quantitative input
• Working knowledge of social listening and insight tools (e.g., GWI, Sprinklr, SparkToro).
• Excellent communication and storytelling skills -- written and verbal
• Ability to work independently, manage time, and collaborate across remote teams
What you bring:
• Strong verbal and written communication; able to distill complexity into clear narratives
• Expertise in synthesizing research findings into strategic insights and recommendations
• Proficiency in stakeholder research, media audits, and competitor analysis
• Ability to work autonomously and manage multiple streams of work on tight timelines
• Familiarity with social listening, audience intelligence, and media insight platforms
• Strategic thinking with a strong bias toward action and clarity
• Comfort navigating ambiguity and shaping structure from open-ended briefs
Compensation Range: Starting at $50/HR+
This compensation range is indicative of the role. Compensation offered is on the basis of evaluation during the interview process, the candidates range and depth of experience, business and market financials and internal pay parity.
