Senior Manager, Digital Strategy
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Chicago, IL, US
Company:
Monks is a globally recognized digital marketing agency that combines innovative technology and marketing services to drive results for businesses.
Summary:
The Senior Manager, Digital Strategy will manage client relationships while guiding digital paid media strategies. Applicants need 3+ years of experience in multichannel marketing and a bachelor's degree.
Requirements:
Hard Skills: multichannel marketing, media planning, digital marketing, budget management
Credentials: 4-year college degree
Experience: 3+ years of multichannel marketing experience, Experience forecasting and allocating digital marketing budgets
Job Description:
About the Role
As a Senior Manager, Digital Strategy, you’ll be building performance, guiding media teams and orchestrating growth for top advertisers. This role is for you if you relish managing large client relationships, as well as guiding digital paid media strategy across paid search, social & programmatic advertising. You’ll be working at the intersection of online advertising execution and sustained growth.
We are looking for someone with a passion for digital marketing who wants to join a fast-growing, fun digital agency that is hyper-focused on client performance and bridging the gap between brand and demand media. The ideal candidate is confident in their ability to drive brand and product awareness, speak to brand and upper funnel strategy and measurement, and tie these results in with performance metrics.
Responsibilities:
- Act as Account Strategist supporting the Account Lead across 1-3 of Performance.Monks largest ecommerce clients
- Help to build, manage, and maintain the client relationship
- Drive overall account strategy, forecasting, and media planning for omnichannel media teams
- Analyze brand and upper funnel data, KPIs, and understand how that impacts performance media
- Work with measurement and research teams to deliver industry insights and relevant performance based updates
- Encourage expansion into new digital paid media channels to facilitate growth and bring innovative ideas to your clients to help achieve maximum growth
About You
The essentials:
- 3+ years of multichannel marketing experience with ecommerce clients across paid search, paid social, display, OLV/CTV and remarketing efforts
- Familiarity with planning tools such as MRI Simmons, Nielsen Media Impact, and Pathmatics
- Experience forecasting and allocating digital marketing budgets across channels respective to brand and performance media goals
- You are a communication guru when presenting digital marketing strategy to executive audiences
- You frequently find yourself stepping into leadership roles and want those around you to succeed
- Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
- ‘Strategic’ and ‘Innovative’ are attributes commonly associated with you
- 4-year college degree or equivalent work experience
Not a must, but a plus:
- Directly managed paid search or social budgets of $100,000+ in monthly ad spend
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What We Offer
Benefits
- Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA
- Generous PTO and 15 company-wide holidays
- 401k with company contribution
- Paid parental leave
- Work-life balance with an emphasis on personal well-being
- Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
- A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
- Authentic commitment to DEI efforts and sustainable growth.
Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. The salary offered to the selected candidate will be determined based on job-related factors.
Salary Range: $80,000—$95,000 USD per year