Part-Time Lifecycle Marketing Associate (Klaviyo)
Apply NowCompany:
Blueland revolutionizes cleaning and personal care products to eliminate single-use plastic packaging, prioritizing sustainability and effectiveness.
Summary:
The applicant will support Email and SMS marketing efforts focusing on customer retention and acquisition. Candidates should have lifecycle marketing experience and be familiar with Klaviyo.
Requirements:
Technology: Klaviyo, Figma, Notion, Asana
Hard Skills: Email marketing, SMS marketing, Lifecycle marketing, Customer segmentation
Experience: 1-2 years of lifecycle marketing experience, Startup & DTC experience preferred
Job Description:
Part-Time Lifecycle Marketing Associate (Klaviyo)
The Growth Marketing team is seeking a part-time, temporary, Lifecycle Marketing Associate to support the strategy & execution of our Email/SMS marketing efforts.
Responsibilities:
- Own outgoing Email and SMS communication for retention and acquisition
- Manage Email & SMS campaign calendar and ensure a smooth process from campaign scoping to segmented sends
- Manage Klaviyo, our ESP and SMS platform
- Develop briefs and work in collaboration with the Brand and Creative team to develop engaging emails
- Report on key Email/SMS metrics to drive actionable insights and optimize marketing strategies
Qualifications:
- 1-2 years of lifecycle marketing experience. Startup & DTC experience preferred
- Deep understanding of Email & SMS (flows, campaigns, cross-sell/upsell, customer segmentation, etc.). Experience in Klaviyo required.
- Experience with Figma and project management tools, Notion and Asana preferred.
- Detail-oriented and a fast learner comfortable wearing many hats
- Consistently takes initiative and has a relentless desire to optimize & improve metrics
- Excellent written and verbal communication skills
- Passionate about the environment and sustainability and interested in Blueland’s mission
