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$80,000–$110,000/yr

Paid Social Media Buyer

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Full-time Remote 3d ago

Company:

OSEA is a fast-growing beauty brand committed to sustainability and effective skincare solutions.

Summary:

The Growth Marketing Manager will manage paid social media campaigns for a beauty brand, focusing on data-driven growth and campaign optimization. Applicants need 5+ years of relevant experience and proven success in performance marketing on platforms like Meta and TikTok.

Requirements:

Technology: Meta, TikTok, Pinterest, GA4, Northbeam, PowerBI, Wrike, GSuite, Slack

Hard Skills: performance marketing, paid social campaigns, incrementality testing, conversion rate optimization, analytics and attribution, data analysis

Experience: 5+ years of performance marketing experience, with hands-on ownership of paid social campaigns.

Job Description:

Description

Join our fast-growing beauty brand and become a fundamental member of our expanding team. We are seeking a savvy and passionate Growth Marketing Manager who is excited about driving data-driven growth, sustainability, and beauty. The ideal candidate has a passion for performance marketing, digital and analytics, thrives in a fast-paced environment, and shares our commitment to wellness in both our products and work-life balance. Our mission is to create effective, results-driven skincare that is safe for the planet and humankind.

Responsibilities:

  • Own end-to-end management of paid social campaigns across Meta, TikTok, and Pinterest, including strategy, execution, and ongoing optimization.
  • Spearhead testing and scaling across emerging and experimental platforms such as AppLovin, Snapchat, Reddit, and others.
  • Develop and execute incrementality tests to validate the impact of channels and inform investment decisions.
  • Share platform insights to inform creative testing and asset development.
  • Analyze performance data using attribution tools (e.g., GA4, Northbeam, PowerBI) and deliver insights to inform creative and media strategies.
  • Own budget management and pacing, ensuring efficient allocation to drive customer acquisition and achieve ROAS goals.
  • Collaborate cross-functionally with eComm, brand, wholesale, creative, and influencer teams to align on full-funnel performance marketing strategies and execute on brand campaigns and product launches.
  • Drive and manage A/B testing for landing page experiences in collaboration with web and creative teams, focused on improving conversion rate and user experience.
  • Prepare regular reporting on campaign results, test learnings, and growth opportunities.
  • Manage relationships with platform reps and third-party vendors, ensuring alignment and access to new beta opportunities and insights.

Requirements

Qualifications:

  • 5+ years of performance marketing experience, with hands-on ownership of paid social campaigns.
  • Proven success scaling Meta, TikTok, and Pinterest advertising.
  • Experience running incrementality testing and interpreting lift/holdout results.
  • Strong understanding of landing page testing strategies and conversion rate optimization.
  • Bonus if you’ve worked across additional performance channels (e.g., YouTube, CTV, paid search, or Amazon), with a demonstrated ability to test into new platforms.
  • Proficiency with analytics and attribution platforms (Northbeam, GA4).
  • Comfortable using Wrike, GSuite, Slack, and ad platform UIs.
  • Data-driven, creative, collaborative, and detail-oriented.
  • Passionate about beauty, wellness, and OSEA’s commitment to sustainability.

Compensation:

Base salary range: $80,000-$110,000 (The actual compensation will depend on a variety of job-related factors which may include work experience and skill level).

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k)
  • Paid Time Off (Vacation, Sick & Company Holidays)
  • Parental Leave
  • Training & Development
  • Wellness Resources

OSEA collects and processes personal data in accordance with applicable data protection laws. If you are a California Job Applicant see the privacy notice for further details.

OSEA does not discriminate based on a person's perceived or actual race, ethnicity, sex (including pregnancy), color, religion, age, national origin, immigration status and/or citizenship, marital/domestic partnership or familial status, physical or mental disability, military or veteran status, genetic information, sexual orientation, gender identity/expression or any other reason prohibited by law in provision of employment opportunities, pay, and benefits. OSEA will not ask any applicant to disclose their pay or salary history or rely on any such information in setting any employee's pay rate.