Marketing Generalist
Apply NowLocation:
US
Company:
Invert is a cutting-edge company focused on using biology to manufacture a wide range of products efficiently and sustainably.
Summary:
The Marketing Generalist will support growth experimentation and optimize existing marketing efforts. Applicants should have 2-3 years in marketing and prior startup experience.
Requirements:
Experience: 2-3 years in marketing, Experience in sales is a plus, Prior startup experience, Familiarity with SaaS and life sciences domains
Job Description:
Our growth team is seeking a versatile Marketing Generalist to accelerate our growth experimentation and support our current marketing efforts.
Invert’s growth and marketing efforts span several channels, but we’re not particularly picky about which channels you have the most experience with.
However, it is important for our Marketing Generalist to be dynamic, high energy, and results-driven. We spin up (and retire) new growth experiments quickly, and need someone with an experimental lens, high degree of ownership, and action bias.
You will play an integral role in our team by optimizing our existing marketing efforts and discovering new growth opportunities.
What You’ll Do:
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Experimentation & Strategy:
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Drive a highly experimental approach across various growth and marketing strategies.
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Test new channels, validate opportunities, and adjust quickly to what works best.
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Sales Enablement:
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Develop and refine sales support materials that empower our team to close more deals.
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SEO/SEM & Digital Marketing:
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Implement, optimize, and report on SEO and SEM efforts to improve top-of-funnel metrics like website traffic and brand awareness.
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Event Coordination & Project Management:
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Plan, coordinate, and execute in-person and virtual events.
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Manage multiple growth experiments simultaneously while keeping projects on track and reducing context switching.
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What You’ll Bring:
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Experience:
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2-3 years in marketing; experience in sales is a plus.
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Prior startup experience and familiarity with SaaS and life sciences domains are highly valued.
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Skills & Attributes:
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A strong action bias and “get your hands dirty” mindset.
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Experimental mindset and passion for testing new strategies.
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Comfort with ambiguity and changing priorities.
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Strong project management and organizational skills.
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High degree of curiosity and vigor for learning new things.
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If you’re ready to drive impactful marketing experiments and help build a scalable marketing engine, we’d love to hear from you!