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$220K–$240K/yr

Global eCommerce CMO

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Full-time Remote 10d ago

Location:

Morrisville, NC, US

Company:

Lenovo is a global technology powerhouse focused on delivering smarter technology for all, with a strong portfolio in AI-enabled devices and solutions.

Summary:

The applicant will lead the global marketing strategy for Lenovo's eCommerce organization while managing a high-performing marketing team. Candidates should have extensive marketing experience and leadership skills, ideally with a focus on digital marketing.

Requirements:

Credentials: Bachelor’s degree in marketing, business administration, or a related field, MBA preferred

Experience: 15+ years' of experience in marketing, 10+ years' in a senior leadership role within a global eCommerce organization

Job Description:

The International Sales Organization (ISO) global eCommerce organization is hiring a Chief Marketing Officer (CMO) reporting directly to the VP & GM of Global eCommerce. The CMO will be responsible for developing and executing the global marketing strategy for our eCommerce organization. This executive will lead a high-performing global team, drive customer acquisition and retention, and enhance our brand presence across all digital channels. The ideal candidate is a dynamic individual with extensive experience in digital marketing, a proven track record of driving innovation and achieving results in a fast-paced environment, and the ability to collaborate effectively with cross-functional teams.

Key Responsibilities

  • Create and implement a comprehensive global marketing strategy to drive growth, engagement, and revenue for the eCommerce organization.
  • Lead and mentor a diverse, global team of marketing professionals, fostering a culture of innovation, collaboration, and excellence.
  • Develop and execute strategies to reach, engage, and retain customers through various digital channels, including paid media, SEO, CRM, and social media.
  • Enhance and maintain the company’s brand identity and presence across all digital platforms, ensuring consistency and alignment with overall business objectives.
  • Utilize industry and internal data and drive advanced measurement techniques to optimize marketing performance, drive insights, and inform strategic decisions.
  • Collaborate with eCommerce sales, product, and technology teams to align marketing efforts with business goals and drive integrated campaigns.
  • Oversee the marketing budget, ensuring efficient allocation of resources to maximize ROI and achieve business objectives.
  • Stay abreast of and espouse industry trends, emerging technologies, and best practices to continuously improve marketing strategies and tactics.
  • Guide the direction of eCommerce events and communications to espouse our strategy and thought leadership
  • Manage the global media agency relationship, ensuring optimal media effectiveness and efficiency
  • Manage the relationship and priority-setting with strategic alliance partners

Basic Requirements:

  • Bachelor’s degree in marketing, business administration, or a related field; MBA preferred.
  • 15+ years' of experience in marketing with 10+ years' in a senior leadership role within a global eCommerce organization.

Preferred Requirements:

  • Proven track record of success and driving innovation in digital marketing, including SEO, SEM, social media, email marketing, and content marketing.
  • Strong leadership and team management skills, with the ability to inspire and motivate a high-performing team.
  • Proficiency in data analysis and the ability to leverage insights to drive marketing strategy and performance.
  • Previous media and creative agency management experience
  • Excellent verbal and written communication skills, with the ability to effectively convey complex ideas to diverse audiences.
  • Strong strategic thinking and problem-solving skills, with the ability to develop and execute long-term marketing plans.
  • Demonstrated ability to work collaboratively with cross-functional teams and stakeholders at all levels of the organization.

Candidates may be based anywhere but preference will be given to candidates based in Raleigh, NC or willing to relocate to the area.  
The base salary range for this position is $220K -$240K. Individuals may also be considered for bonus and/or commission. Lenovo’s various benefits can be found on www.lenovobenefits.com.
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