Field Marketing Manager

Job Description:

As a Field Marketing Manager at Astronomer, you will be part of a high-growth tech startup with a collaborative culture. You will report to the Director, ABM and Field Marketing. You will help own and build field marketing and ABM programs for the West region to support our sales teams, drive pipeline and accelerate current opportunities.

You’re a self-starter and thrive in fast-paced, goal-oriented environments. You have success in planning, overseeing, and executing activities of successful events in both virtual and in-person environments. You have experience in B2B marketing, preferably in the technology space.

What you get to do:

• Build and execute marketing programs for the West region that integrate sales and marketing requirements to support pipeline and revenue goals

• Develop and execute demand generation marketing programs including third-party and Astronomer hosted events, webinars, in-person and virtual experiences, integrated campaigns, roadshows/tradeshows, and more

• Forecast and measure impact of field marketing on sales cycles while analyzing program results, optimizing as needed

• Act as the subject-matter expert, maintain ongoing communications and be the go-to marketing resource with the sales leaders, sales reps, SDRs, and regional partners

• Write and deploy targeted emails, social posts and landing pages to drive engagement toward your programs

• Evaluate the effectiveness of programs you run, monitor ongoing results, and present learnings/results to your team

What you bring to the role:

• 5+ years in event or field marketing

• Preferred SaaS/tech industry experience with an understanding of B2B marketing

• Ability to work closely with a distributed sales team and across multiple geographies

• Coordinate, manage, and execute multiple events concurrently

• Experience educating, developing, and partnering with individuals at a variety of levels

• Ability to project manage with strong attention to detail, logistically and operationally

• Data driven and ROI-focused

• Some travel required

• Preferably located on the West Coast; Bay Area preferred