Content Strategy Manager

Job Description:

About Us

Udacity is on a mission of forging futures in tech through radical talent transformation in digital technologies. We offer a unique and immersive online learning platform, powering corporate technical training in fields such as Artificial Intelligence, Machine Learning, Data Science, Autonomous Systems, Cloud Computing and more. Our rapidly growing global organization is revolutionizing how the enterprise market bridges the talent shortage and skills gaps during their digital transformation journey.

We’re looking for a strategic, insight-driven, and creatively intuitive Content Strategy Manager to shape the way we connect with our audience of lifelong learners. In this role, you’ll lead the development and execution of a modern content strategy that balances performance marketing with brand storytelling, ensuring our message resonates in a fast-evolving digital landscape. This role demands a deep empathy for audience needs, the ability to translate insights into action, proficiency with digital content production (including video), and a future-forward mindset around digital ecosystems, trust signals, and community engagement.

Responsibilities: 

• Develop and execute a content marketing strategy that aligns with overall marketing and business objectives. 
• Plan and manage a content calendar that prioritizes those channels that are likelier to drive growth/awareness amongst our target persona 
• Produce engaging video content, including webinars and podcasts, that highlight Udacity’s brand value 
• Craft or guide the creation of content that is tuned for the shifting demands of SEO/AEO, brand visibility, and topical authority across platforms like Reddit, YouTube, and more.
• Use qualitative and quantitative audience insights to define what stories to tell, where to tell them, and how to make them resonate. 
• Build performance measurement frameworks that go beyond vanity metrics — tracking content’s contribution to awareness, engagement, traffic quality, conversion, and share of voice. 
• Work closely with cross-functional teams, including product, design, and student experience, to ensure alignment on messaging, positioning, and branding. 
• Collaborate with external partners, such as agencies, freelancers, and influencers, to develop and distribute content. 

Qualifications: 

• 4+ years of experience in content marketing, product marketing, or brand marketing roles. 
• Demonstrated ability to build integrated strategies across brand and performance goals, balancing search and shareability with creativity and trust-building. 
• Solid understanding of SEO, AEO, and digital content ecosystems, including how people find and evaluate information on Google, TikTok, Reddit, YouTube, and AI-driven platforms. 
• Excellent video production/editing, writing, and communication skills, with a demonstrated ability to create compelling and engaging content across various channels. 
• Experience with relevant tools (Youtube, Amplitude, Search Console, Sprout Social, Riverside, etc.), and content performance measurement.
• Proven ability to manage multiple projects and deadlines in a fast-paced, dynamic environment 
• Strong communication and collaboration skills, with the ability to direct various internal and external stakeholders to produce great content.

Location: Udacity will hire a qualified candidate for this remote based position anywhere in the US with the exception of the following states:  Alaska, Connecticut, Delaware, Hawaii, Kentucky, Louisiana, Maine, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma,  Rhode Island, South Dakota, Vermont, Washington D.C., West Virginia, Wisconsin, Wyoming.

Relocation assistance is not available.

Location: While this is a remote role, applicants must be currently authorized to work in the United States of America on a full-time basis.

Compensation: The average base pay for this position is $100K - $110K, depending on experience and location.

Benefits:

Experience a rewarding work environment with Udacity's perks and benefits!

• At Udacity, we offer you the flexibility of working from home, and continue to build opportunities to meet in person at Accenture offices worldwide
• Flexible working hours
• Paid time off
• Comprehensive medical insurance coverage for you and your dependents
• Employee wellness resources and initiatives (access to wellness platforms like Headspace)
• Quarterly wellness day off
• Personalized career development
• Unlimited access to Udacity Nanodegrees

What We Do

Forging futures in tech is our vision. Udacity is where lifelong learners come to learn the skills they need, to land the jobs they want, and to build the lives they deserve.

Don’t stop there!  Please keep reading...

You’ve probably heard the following statistic: Most male applicants only meet 60% of the qualifications, while women and other marginalized candidates only apply if they meet 100% of the qualifications. If you think you have what it takes but don’t meet every single point in the job description, please apply! 

We believe that historically, many processes disproportionately hurt the most marginalized communities in society- including people of color, working-class backgrounds, women and LGBTQ people. Centering these communities at our core is pivotal for any successful organization and a value we uphold steadfastly.  Therefore, Udacity strongly encourages applications from all communities and backgrounds. 

Udacity is proud to be an Equal Employment Opportunity employer. Please read our blog post for “6 Reasons Why Diversity, Equity, and Inclusion in the Workplace Exists”

Last, but certainly not least…

Udacity is committed to creating economic empowerment and a more diverse and equitable world. We believe that the unique contributions of all Udacians is the driver of our success. To ensure that our products and culture continue to incorporate everyone’s perspectives and experience we never discriminate on the basis of race, color, religion, sex, gender, gender identity or expression, sexual orientation, marital status, national origin, ancestry, disability, medical condition (including genetic information), age, veteran status or military status, or any other basis protected by federal, state or local laws.

As part of our ongoing work to build more diverse teams at Udacity, when applying, you will be asked to complete a voluntary self-identification survey. This survey is anonymous, we are unable to connect your application with your survey responses. Please complete this voluntary survey as we utilize the data for diversity measures in terms of gender and ethnic background in both our candidates and our Udacians. We consider this data seriously and appreciate your willingness to complete this step in the process, if you choose to do so.

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