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$83,500.00–$116,865.00/yr

Associate Marketing Manager

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Full-time Remote 45d ago

Location:

US

Company:

Solenis is a leading global producer of specialty chemicals focused on sustainable solutions for water-intensive industries.

Summary:

The Associate Marketing Manager will develop and execute marketing strategies to enhance customer engagement and sales in the pool industry. Candidates should have a bachelor's degree and relevant marketing experience, particularly in in-store activation and trade marketing.

Requirements:

Technology: Microsoft Office Suite, Adobe Suite

Hard Skills: In-store marketing strategies, Trade marketing, Campaign management, Retail environment knowledge, Project management

Credentials: Bachelor's degree in Marketing, Communications, or a related field.

Experience: 2-6 years of experience in marketing, with a focus on in-store activation, trade marketing, or shopper marketing., Experience working for or with a dealer network.

Job Description:

As Associate Marketing Manager you will be responsible for developing and executing marketing strategies and campaigns to drive customer engagement and sales growth within the pool industry. You will focus on in-store activation and trade marketing activities, bringing the brand plan to life within retail environments, including mass retailers and independently owned dealer networks. The ideal candidate will have a proven track record of success in creating and implementing effective marketing programs that drive results and experience working for or with a dealer network.

Responsibilities:

  • Develop and execute in-store marketing strategies and campaigns that align with the overall brand plan, catering to both networks.
  • Collaborate with cross-functional teams to ensure seamless integration of marketing initiatives across all channels.
  • Manage the development and production of marketing materials for in-store use, including point-of-sale displays, signage, and promotional materials.
  • Partner with sales and category management teams to identify opportunities for in-store activation and drive sell-through of products.
  • Analyze and track the performance of in-store marketing programs, making data-driven adjustments to optimize results.
  • Stay abreast of industry trends and best practices in in-store marketing and trade activation within the pool industry.
  • Manage budgets and timelines for in-store marketing initiatives.
  • Build and maintain strong relationships with retail partners and key stakeholders.
  • Work with vendors for creative services, ensuring high-quality and on-brand execution of marketing materials.

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2-6 years of experience in marketing, with a focus on in-store activation, trade marketing, or shopper marketing.
  • Proven ability to develop and execute successful marketing campaigns that drive business results.
  • Strong understanding of retail environments and shopper behavior.
  • Excellent project management and communication skills.
  • Ability to work autonomously and as part of a team.
  • Excellent interpersonal skills.
  • Proficient in Microsoft Office Suite and relevant marketing software.
  • Experience with Adobe Suite
  • Experience working for or with a dealer network.

Preferred Qualifications:

  • Experience working with a consumer packaged goods (CPG) company.
  • Experience with data analysis and reporting tools.
  • Understanding of digital marketing and e-commerce.
  • Experience in the pool industry.
  • Demonstrated experience in the practical application of marketing principles.
  • Experience with digital, graphic design and social media a strong plus.

This role is a remote position, however it would be great if you are based in the Atlanta, GA area. If you are located on an alternative time zone you will be required to work EST.