Sr. Product Planning Manager

We are seeking a Sr. Product Planning Manager who can shape the future of our Biomedical portfolio through innovation, market analysis, and strategic foresight. Our products are critical to the maintenance and performance of medical devices in a healthcare setting.  Join us in our mission to deliver trusted solutions to those who keep healthcare up and running, so they can focus on what matters most. 

In this role, you will lead with insight—owning the front-end of the innovation process and qualifying investment priorities. You’ll identify where the market is going, uncover unmet customer needs, and translate those insights into clear product strategies, prioritized ideas to explore, and scalable growth opportunities. This role is not just about managing products—it’s about defining what we should build next and why.

Who You Are

• Market-driven strategist who continuously scans for emerging trends, unmet needs, and disruptive opportunities
• Innovation leader who thrives in ambiguity and proactively develops new product concepts and business models ahead of market trends and customer needs
• Structured thinker who identifies and translates market insights into clear product and business level strategies, business cases, and roadmaps
• Skilled Influencer and communicator who aligns executives and cross-functional leaders around a common vision
• Customer-centric problem solver who balances user needs, technical feasibility, and business outcomes

Key Responsibilities Market Insight & Opportunity Identification

• Lead deep market and competitive analysis to identify whitespace opportunities and growth vectors in core and adjacent markets
• Own process to synthesize discovery Voice of Customer (VoC), industry trends, and market insights into strategic opportunities to explore.
• Qualify and prioritize ideas by sizing markets, product ideas, defining customer problems, and estimating levels of desirability, viability, and feasibility

Innovation & Product Strategy

• Champion a front-end innovation process, from concept ideation through business case validation
• Develop clear product visions, multi-year roadmaps, and portfolio strategies
• Define and prioritize high-impact problems worth solving, work with cross functional teams to test prototypes for product-market fit. 
• Build and present business cases including financial modeling and ROI justification
• Drive new product planning frameworks including segmentation and value proposition design based on customer outcomes
• Define successful product lines, setting features and requirements priorities that will achieve the expected customer and business outcomes

Product Execution & Portfolio Management

• Translate product vision and high-level product definitions to executable product requirements for development teams and portfolio product managers to execute
• Proactively engage portfolio product managers and commercial teams to manage the product lifecycle, converting insights to prioritized core product roadmaps.
• Establish portfolio prioritization frameworks balancing growth roadmap ideas with core business needs

Qualifications Requirements

• MBA or equivalent strategic experience
• Bachelor’s degree in business, Marketing, Engineering, or related field
• 5+ years of product management or market-focused experience in a B2B technical environment
• Demonstrated success in driving business growth via innovation, market-driven product planning, and innovation strategy
• Strong experience with qualitative and quantitative market research methodologies
• Proven ability to build business cases and influence investment decisions
• Excellent communication and presentation skills

Preferred

• Experience in biomedical testing, healthcare technology, or radiation safety markets

Key Skills & Attributes

• Strategic thinking with strong front-end product planning capability
• Analytical rigor with creative problem-solving
• Ability to operate autonomously with high-level guidance
• Naturally leads through influence across all levels of the organization
• High levels of curiosity, adaptability, and a bias toward action
• Knowledge and advanced usage of AI based tools to improve quality and speed of output

What Success Looks Like

• A robust pipeline of validated, high-impact product opportunities
• Discovery of new and attractive markets and unmet customer needs
• Clear, insight-driven product strategies and roadmap priorities, both core and new/adjacent markets
• Strong alignment across leadership and execution teams on what to build and why
• Regular release of new products that deliver measurable differentiation in the market and revenue growth

Fortive Corporation Overview

Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions.

We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.

We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact. 

At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference. 

At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. 

At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.

Fortive: For you, for us, for growth.

About Fluke Health Solutions

Fluke Health Solutions (FHS), an operating company of Fortive, is comprised of 3 industry leaders – LANDAUER, Fluke Biomedical, Victoreen, and RaySafe.  We lead the biomedical and radiation detection markets with innovative products and services to keep customers, patients, and clients safe.  Our portfolio of products includes software, biomedical test equipment, radiation measurement and radiation detection. 

The Fluke Health Solutions vision is to empower our everyday heroes to focus only on protecting lives.

We Are an Equal Opportunity Employer

Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at [email protected].