Sr. Manager, AI GTM & M&A

Company Description

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.

Join us to put AI to work for people.

Job Description

The Global AI GTM & M&A team at ServiceNow helps drive clarity, operational efficiency, and data-informed decision-making across our global Sales, Customer Success, and Partner ecosystem. As ServiceNow continues to scale organically and through acquisitions, we are seeking a Senior Manager who can balance strategic thinking with hands-on execution.

Key Responsibilities
GTM Strategy:

• Translate executive strategy and M&A integration plans into clearly scoped programs, workplans, and success metrics for GTM teams.
• Conduct research, data analysis, and executive-ready synthesis on GTM performance, market trends, and sales effectiveness on organic and acquired solutions.
• Support strategic initiative owners with modeling, benchmarking, and business case development that inform leadership decisions

GTM Operational Execution

• Lead assigned workstreams for GTM integration of acquired SaaS businesses under the direction of senior leadership.
• Develop and maintain GTM operating artifacts such as playbooks, process documentation, templates, and dashboards that drive consistency and performance across regions and functions.
• Collaborate closely with GTM Ops, Finance, Product, Analytics, and Enablement to drive priorities and deliverables.
• Support rollout and adoption of new GTM processes, tools, and AI-enabled workflows.

Stakeholder Engagement & Leadership Exposure

• Partner with senior GTM leaders to ensure high-quality deliverables and insights that influence major decisions.
• Build trusted relationships with key cross-functional partners and drive alignment on shared business objectives
• Champion a culture of execution excellence, continuous improvement, and ownership across the GTM Strategy team

Qualifications

• 7+ years of experience in GTM strategy, or enterprise SaaS environments (combination preferred)
• Strong ability to bridge technical expertise with business priorities, influencing direction and driving adoption
• Experienced in delivering AI-powered programs from concept through scale, with measurable business impact
• Strong analytical and problem-solving skills, including experience working with large datasets and building business models
• Excellent communication skills; able to develop executive-ready materials and influence at all levels.
• High sense of ownership and bias toward action; thrives in fast-paced, ambiguous environments.
• Collaborative mindset and ability to lead through influence across teams and functions.
• Bachelor’s degree required; MBA or advanced degree a plus.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity,  veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.  

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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