Sr. Brand Marketing Manager

At Maslow Media Group, we power the people behind the work. As a national workforce solutions partner, we connect high-performing creative, technical, and professional talent with organizations across industries — including media and entertainment, technology, corporate enterprises, agencies, nonprofits, government contractors, and emerging growth companies. For more than three decades, Maslow has operated at the intersection of talent strategy and execution, delivering scalable staffing solutions, workforce management, and operational support that enable companies to move faster and perform at a higher level. We combine industry expertise with disciplined execution, helping our clients build agile teams while providing meaningful opportunities for the professionals we represent.

Sr. Brand Marketing Manager

Location: Remote (U.S.)

This is a full-time contract opportunity.

About the Role

We are seeking a Sr. Brand Marketing Manager to help build a more connected, consistent, and distinctive brand experience across the organization. This role will translate brand strategy into practical programs, tools, processes, and partnerships that enable employees and business teams to represent the brand with clarity and confidence.

The Sr. Brand Marketing Manager will work closely with cross-functional teams across marketing, creative, communications, legal, and business functions to strengthen brand consistency, drive employee engagement and brand pride, and support the organization’s evolving business needs. This role will also oversee key brand stewardship initiatives, including digital asset management, naming, trademark coordination, and brand governance.

The ideal candidate is an organized, collaborative project manager who enjoys working with creative and brand teams, managing multiple stakeholders, and bringing structure to projects from concept through execution.

Key Responsibilities

• Lead the rollout, governance, and enterprise adoption of the Digital Asset Management (DAM) platform, including stakeholder engagement, user training, workflow documentation, and ongoing optimization.
• Develop and manage project plans, timelines, deliverables, approvals, communications, and success measures for assigned brand initiatives.
• Lead the launch and activation of employee brand initiatives designed to build awareness, engagement, and brand pride.
• Develop employee-facing brand education, communications, and engagement programs, including a quarterly brand newsletter.
• Create and maintain brand review processes, toolkits, templates, guidelines, and other resources that help teams apply the brand consistently.
• Partner with internal teams to provide strategic brand guidance and ensure initiatives align with brand standards, positioning, and business objectives.
• Manage the intake and strategic development of naming initiatives for internal and external products, programs, and services.
• Coordinate naming projects from agency briefing and ideation through leadership review, evaluation, and recommendation.
• Partner with Trademark Legal to assess name availability, ownership, registration, licensing, and protection.
• Maintain an accurate inventory of company-owned and actively used trademarks and names.
• Lead brand training sessions, review meetings, and best-practice sharing for internal teams and external partners.
• Coordinate creative assets, stakeholder feedback, approvals, and deliverables across multiple projects.
• Monitor project progress, identify risks or roadblocks, and proactively communicate updates to stakeholders.
• Use project results, adoption data, and stakeholder feedback to improve processes and program effectiveness.
• Support additional brand and creative initiatives as business needs evolve.

Qualifications

• 3+ years of project management experience, preferably supporting brand, creative, marketing, communications, or related teams.
• Experience managing projects involving creative assets, stakeholder reviews, approvals, and deadlines.
• Strong organizational skills with the ability to manage multiple projects and competing priorities.
• Excellent written and verbal communication skills.
• Proficiency with Microsoft Office, including Word, Excel, and PowerPoint.
• Ability to build strong relationships and collaborate effectively with cross-functional stakeholders.
• Strong attention to detail and the ability to bring structure to complex projects.
• Comfortable working in a fast-paced environment and responding quickly when priorities or deadlines shift.
• Ability to work independently while keeping stakeholders informed and aligned.

Nice to Have

• Experience working within an advertising, creative, or branding agency.
• Corporate brand management or brand operations experience.
• Experience with Digital Asset Management (DAM) platforms.
• Knowledge of Smartsheet.
• Knowledge of Acquia software.
• Experience with brand governance, brand standards, toolkits, or internal brand education.
• Experience coordinating naming initiatives, trademarks, or other brand stewardship activities.

What Success Looks Like

The successful candidate will bring strong project management discipline to brand initiatives while partnering effectively with creative and business teams. They will help make the brand easier for employees to understand and use, improve the organization’s brand processes and resources, and ensure projects move efficiently from idea to execution.

This role is ideal for someone who thrives in a collaborative environment where the workload can vary some periods may be steady and highly planned, while others require the ability to move quickly, manage pressure, and deliver against tight deadlines.

Hourly: $45 - $55

What’s in it for you:

Once you join our team, you would get the opportunity to work with experienced leaders who provide the tools and training necessary for you to contribute to the continued success of our client’s organization. In addition, our comprehensive and competitive benefits program is designed to support the health, financial well-being, and work-life balance of our employees. Eligible team members have access to multiple medical plan options, along with dental and vision coverage which include the options to choose either a Health Savings Account (HSA) or a Health Reimbursement Account (HRA) to help manage healthcare costs. In addition, we offer a Flexible Spending Account (FSA) for commuter transit costs to set aside funds on a pre-tax basis. We also provide company-sponsored life and disability insurance to protect employees and their families, as well as voluntary benefit options for additional financial security. To support long-term financial planning, employees may participate in our 401(k) retirement savings plan and time out of the office programs such as paid holidays, vacation and sick leave, reinforcing our commitment to flexibility, wellness, and sustainable career growth.

At Maslow, we are committed to equitable and market-aligned compensation practices. The salary range provided represents the good-faith compensation band we anticipate for this role at the time of posting.

Individual compensation within this range will be determined based on a comprehensive evaluation of factors including, but not limited to: relevant education, professional experience, demonstrated competencies, technical expertise, certifications, scope of responsibility, geographic considerations, applicable regulatory requirements, and overall business needs.

We take a holistic approach to compensation, ensuring alignment with both market benchmarks and internal equity.

For assistance with applying or questions about this position, please reach out to our team at [email protected].

If this is not the perfect position for you, please join our talent pool and be one of the first to know of new opportunities as they are posted.