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Home Flexible Job Board Sales Enablement & Content Specialist

Salary Unstated 74d ago

Sales Enablement & Content Specialist

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Path Robotics

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Summary

This role is responsible for championing the Challenger Sales methodology, designing enablement programs, and creating interactive learning experiences for the go-to-market teams. Additionally, the specialist will build and curate a centralized content library, develop sales-ready assets, and produce internal enablement content.

Job Description

Build the Path Forward

At Path Robotics, we’re building the future of embodied intelligence. Our AI-driven systems enable robots to adapt, learn, and perform in the real world closing the skilled labor gap and transforming industries. We go beyond traditional methods, combining perception, reasoning, and control to deliver field-ready AI that is risk-aware, reliable, and continuously improving through real-world use.

Big, hard problems are our everyday work, and our team of intelligent, humble, and driven people make the impossible possible together.

We're looking for a Sales Enablement & Content Specialist who will be instrumental in empowering our go-to-market teams to close deals faster and retain customers longer. You'll be the bridge between our revenue strategy and execution, ensuring our sellers are equipped with the right content, processes, and methodologies to succeed. This role is perfect for someone early in their career who's passionate about sales effectiveness, loves creating scalable systems, and thrives at the intersection of content, technology, and data.

You'll work closely with Sales, Account Management, Marketing, and Revenue Operations to build and maintain our enablement ecosystem—from documenting proven processes to creating compelling content, implementing the Challenger methodology, and measuring what's actually working.

What You’ll Do

Enablement & Methodology 
  • Champion the Challenger Sales methodology across the GTM organization, ensuring reps understand and apply Teaching, Tailoring, and Taking Control in their sales conversations
  • Design and deliver enablement programs for new hires and ongoing skill development, with a focus on practical application of Challenger principles
  • Create interactive learning experiences using modern enablement platforms (Spekit, Highspot, Guru, etc.) that provide just-in-time guidance
  • Develop role-play scenarios, objection handling frameworks, and discovery question libraries aligned to Challenger techniques
  • Partner with sales leadership to identify skill gaps and design targeted coaching programs
  • Maintain and update our sales playbook to reflect best practices, winning behaviors, and evolved methodologies
Content Creation & Management 
  • Build and curate a centralized content library including battle cards, one-pagers, pitch decks, case studies, competitive intel, and ROI calculators
  • Collaborate with Marketing to translate marketing content into sales-ready assets that move deals forward
  • Create process documentation, SOPs, and how-to guides that make complex workflows simple
  • Develop templates and frameworks that help reps execute consistently (email sequences, discovery guides, qualification frameworks, mutual action plans)
  • Produce internal enablement content including training videos, knowledge base articles, and quick reference guides
  • Use AI tools (ChatGPT, Jasper, Notion AI, etc.) to accelerate content creation while maintaining quality and brand voice
  • Ensure all content is accessible, searchable, and integrated into tools reps use daily (Hubspot, enablement platform, Slack)
Process Documentation & Optimization
  • Document sales and customer success processes end-to-end, identifying opportunities for improvement
  • Create visual process maps and workflows that clarify handoffs, responsibilities, and success criteria
  • Work with Revenue Operations to standardize deal progression, stage definitions, and exit criteria
  • Build and maintain a knowledge repository that serves as the single source of truth for GTM processes
  • Identify process bottlenecks and work cross-functionally to implement solutions
Analytics & Reporting 
  • Partner with the Revenue Operations Specialist to measure enablement effectiveness and methodology adherence
  • Track content utilization, engagement metrics, and correlation to deal outcomes
  • Monitor sales activity data to identify where reps are following (or deviating from) documented processes
  • Create dashboards and reports that show enablement ROI and highlight areas needing attention
  • Use data to continuously refine enablement programs and content strategy
  • Present insights and recommendations to leadership on GTM effectiveness

Who You Are

  • 1-3 years of experience in sales enablement, revenue operations, sales operations, or a related GTM role
  • Hands-on experience with enablement platforms such as Spekit, Highspot, Guru, Lessonly, Seismic, or similar tools
  • Familiarity with the Challenger Sale methodology or other consultative sales frameworks (MEDDPPIC, SPIN, Sandler, etc.)
  • Experience creating sales content, training materials, or process documentation
  • Working knowledge of CRM systems (HubSpot, Salesforce) and how sales teams use them
  • Exposure to revenue operations concepts: pipeline management, forecasting, deal stages, sales metrics
Technical Skills
  • AI proficiency: Comfortable using AI tools (ChatGPT, Claude, Jasper, Notion AI) to enhance productivity, generate content drafts, and analyze information
  • Strong skills in Google Workspace 
  • Experience with content management systems and knowledge bases
  • Basic understanding of data analysis and ability to work with spreadsheets, pivot tables, and simple reporting
  • Familiarity with sales tools ecosystem: video messaging (Loom, Vidyard), prospecting tools (Apollo, ZoomInfo), engagement platforms (Outreach, SalesLoft)
  • Bonus: Experience with no-code tools (Zapier, Airtable) or basic automation

Why You’ll Love Working Here

  • Daily free lunch to keep you fueled and connected with the team
  • Flexible PTO so you can take the time you need, when you need it
  • Comprehensive medical, dental, and vision coverage
  • 6 weeks fully paid parental leave, plus an additional 6–8 weeks for birthing parents (12–14 weeks total)
  • 401(k) retirement plan through Empower
  • Generous employee referral bonuses—help us grow our team!

Who We Are

At Path Robotics, we love coming to work to solve interesting and tough challenges but also because our ideas are welcomed and valued. We encourage unique thinking and are dedicated to creating a diverse and inclusive environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

About the company

Path Robotics

Path Robotics was founded by brothers Andy and Alex Lonsberry with a desire to help fill workforce gaps in the manufacturing industry.

At Path Robotics, we understand manufacturers are constantly being asked to do more with less; more reshoring, more demand, and more requirements with less time, less talent, and less tolerance. We’re helping guide the Fourth Industrial Revolution in manufacturing by providing robotic support to help keep up with those challenges. Our welding robots absorb high-volume, repetitive tasks by leveraging AI and machine learning. By doing this, we’re putting humans in safe, productive environments that allows manufacturers to increase productivity and grow their business.

Founded

2014

Company size

201-500 employees

Industry

Automation Machinery Manufacturing

Org type

Privately Held

Headquarters

Columbus, Ohio

Apply Now

About the company

Path Robotics

Path Robotics was founded by brothers Andy and Alex Lonsberry with a desire to help fill workforce gaps in the manufacturing industry.

At Path Robotics, we understand manufacturers are constantly being asked to do more with less; more reshoring, more demand, and more requirements with less time, less talent, and less tolerance. We’re helping guide the Fourth Industrial Revolution in manufacturing by providing robotic support to help keep up with those challenges. Our welding robots absorb high-volume, repetitive tasks by leveraging AI and machine learning. By doing this, we’re putting humans in safe, productive environments that allows manufacturers to increase productivity and grow their business.

Founded

2014

Company size

201-500 employees

Industry

Automation Machinery Manufacturing

Org type

Privately Held

Headquarters

Columbus, Ohio

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