Representative, Business Development
Boost your chances before you apply.
ZEISS Group
TX
Summary
The Business Development Representative is responsible for managing and growing the assigned territory by sourcing new clients and increasing share of wallet within the eye care professional channel. This role involves conducting sales calls, developing business plans, and utilizing consultative selling approaches to promote ZEISS products and services.
Job Description
About Us:
How many companies can say they have been in business for over 178 years?!
Here at ZEISS, we certainly can! As the pioneers of science, ZEISS handles the ever-changing environments in a fast-paced world, meeting it with cutting edge technologies and continuous advancements. ZEISS believes that innovation and technology are the key to a sustainable future and solutions for global change. We have a diverse range of portfolios throughout the ZEISS family in segments like Industrial Quality & Research, Medical Technology, Consumer Markets and Semiconductor Manufacturing Technology. We are a global company with over 42,000 employees and have over 4,000 in the US and Canada alone! Make a difference, come join the team!
Location: Dallas – Fort Worth Area
What’s the role?
Under general direction from the Regional Business Development Manager, the Business Development Representative (BDR) is responsible for the management and growth for the assigned territory within the U.S. Independent Eye Care Professional (ECP) Channel. The BDR is an experienced business-to-business sales representative with the ability to source, develop and cultivate new clients and new business and increase share of wallet. This individual would be responsible for conducting sales calls with eye care professionals (ECPs) such as optometrists, ophthalmologists, opticians and other optical specialists to promote our ZEISS products, services and practice-based solutions using both consultative and conceptual selling approaches, and then documenting customer records and activity within Salesforce.com. The BDR will develop and maintain effective plans for their assigned territory, will develop and implement account specific programs and business plans and will act as change agent to the expansion of ZEISS product and portfolio utilization. The BDR will also conduct quarterly business reviews with sales leadership to evaluate performance to the stated company and territory goals.
Sound Interesting?
Here’s what you’ll do:
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Meet or exceed sales growth targets for Direct Rx business and other strategic targets such
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as premium lenses, coatings, finished single vision lenses and organizational programs and
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projects.
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Utilize Salesforce.com to identify key customer targets to increase territory sales.
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Profile and evaluate each customer’s store operation, financial data, business model & profit
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drivers, and create value-based sales strategies that has positive financial impact on
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company.
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Conduct and prepare pre-call planning and call objectives, and anticipate likely objections;
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understand motivations and establish a relationship as a trusted advisor / consultant.
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Lead sales conversation with ECPs by challenging and persuading them to change behavior.
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Build agreement at each point in the sales process, remove barriers and close the deal.
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Create innovative tactical and strategic approaches to meet and exceed business objectives
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when faced with an obstacle or a customer concern.
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Increase sales by effectively communicating the advantages and benefits of Carl Zeiss Vision
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products and services to Eye Care Professionals.
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Support and implements national marketing plans, utilizing digital tools and apps.
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Schedule, plan, develop and conduct on-site individual, group and office training and
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educational seminars to increase demand for Carl Zeiss Vision labs and lenses.
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Work with Alliance Groups to maximize opportunities to grow CZV share within assigned
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territory.
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Establish a positive, productive and collaborate working relationships with Carl Zeiss Vision
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employees and colleagues.
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Operate with the highest ethical standard during every customer interaction and in alignment
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with Carl Zeiss philosophies and leadership principles.
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Input accurate and timely reports via Salesforce.com.
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Efficiently manage travel cost and leverage smart spending techniques.
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Prepare and submit timely expense reports.
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Follows safety standards and reports any safety concerns to leadership.
Do you qualify?
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HSD / GED
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Bachelors
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3+ years in a successful business to business sales environment, preferably in Rx sales, optical, medical device or retail operations industry with Fortune 500 companies. In lieu of outside sales experience, 5+ years of optical sales is sufficient.
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Strong sales focus with the ability to move key opportunities through the sales cycle, providing detailed and accurate sales forecasts using the company's CRM tool.
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Ability to thrive in a competitive environment
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Demonstrated experience in creating plans to achieve revenue and profitability goals.
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Effective consultative, conceptual and negotiation skills with demonstrated ability to establish influential relationship with customers
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Disciplined and results-oriented approach to selling and strong time management skills.
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Demonstrated ability to operate as a team player and able to work collaboratively with and through others
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Ability to influence situations and people
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Self-starter with the ability to work independently
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ABO & ABO speaker certification preferred
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Excellent verbal & written communication skills
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Excellent interpersonal, problem-solving and analytical skills
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Must have a valid driver’s license
We have amazing benefits to support you as an employee at ZEISS!
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Medical
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Vision
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Dental
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401k Matching
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Employee Assistance Programs
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Vacation and sick pay
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The list goes on!
The above is intended to describe the general content of and requirements for this job. It is not to be construed as an exhaustive statement of requirements, duties, or responsibilities. The Company reserves the right to interpret, amend, or otherwise modify, in whole or in part, any job description at any time, at its sole discretion.
Your ZEISS Recruiting Team:
Lindsay Walker Goodman
Zeiss provides Equal Employment Opportunity without unlawful regard to an Applicants race, color, religion, creed, sex, gender, marital status, age, national origin or ancestry, physical or mental disability, medical condition, military or veteran status, citizen status, sexual orientation, pregnancy (includes childbirth, breastfeeding or related medical condition), genetic predisposition, carrier status, gender expression or identity, including transgender identity, or any other class or characteristic protected by federal, state, or local law of the employee (or the people with whom the employee associates, including relatives and friends).
ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling almost 12 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology, and Consumer Markets (September 30, 2025).
For its customers, ZEISS develops, produces, and distributes highly innovative solutions for industrial metrology and quality assurance, microscopy solutions for the life sciences and materials research, and medical technology solutions for diagnostics and treatment in ophthalmology and microsurgery. The name ZEISS is also synonymous with the world's leading lithography optics, which are used by the chip industry to manufacture semiconductor components. There is global demand for trendsetting ZEISS brand products such as eyeglass lenses, camera lenses, and binoculars.
With a portfolio aligned with future growth areas like digitalization, healthcare, and Smart Production and a strong brand, ZEISS is shaping the future of technology and constantly advancing the world of optics and related fields with its solutions. The company's significant, sustainable investments in research and development lay the foundation for the success and continued expansion of ZEISS' technology and market leadership. ZEISS invests 15 percent of its revenue in research and development – this high level of expenditure has a long tradition at ZEISS and is also an investment in the future.
With over 46,600 employees, ZEISS is active globally in around 50 countries with more than 60 sales and service locations, around 40 research and development facilities, and 30 production facilities worldwide.
Learn more about ZEISS: www.zeiss.com/about
Data privacy: www.zeiss.com/data-protection
Imprint: www.zeiss.com/publisher
This is ZEISS's official LinkedIn account. It follows the ZEISS Netiquette: www.zeiss.com/netiquette
Company size
10,001+ employees
Industry
Machinery Manufacturing
Org type
Privately Held
Headquarters
Oberkochen
ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling almost 12 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology, and Consumer Markets (September 30, 2025).
For its customers, ZEISS develops, produces, and distributes highly innovative solutions for industrial metrology and quality assurance, microscopy solutions for the life sciences and materials research, and medical technology solutions for diagnostics and treatment in ophthalmology and microsurgery. The name ZEISS is also synonymous with the world's leading lithography optics, which are used by the chip industry to manufacture semiconductor components. There is global demand for trendsetting ZEISS brand products such as eyeglass lenses, camera lenses, and binoculars.
With a portfolio aligned with future growth areas like digitalization, healthcare, and Smart Production and a strong brand, ZEISS is shaping the future of technology and constantly advancing the world of optics and related fields with its solutions. The company's significant, sustainable investments in research and development lay the foundation for the success and continued expansion of ZEISS' technology and market leadership. ZEISS invests 15 percent of its revenue in research and development – this high level of expenditure has a long tradition at ZEISS and is also an investment in the future.
With over 46,600 employees, ZEISS is active globally in around 50 countries with more than 60 sales and service locations, around 40 research and development facilities, and 30 production facilities worldwide.
Learn more about ZEISS: www.zeiss.com/about
Data privacy: www.zeiss.com/data-protection
Imprint: www.zeiss.com/publisher
This is ZEISS's official LinkedIn account. It follows the ZEISS Netiquette: www.zeiss.com/netiquette
Company size
10,001+ employees
Industry
Machinery Manufacturing
Org type
Privately Held
Headquarters
Oberkochen