Performance Marketing and Operations Intern

Job Description:

Pay Rate: $16.50/hour
Length: 12 weeks
Hours: 30 hours/week
Location: Boston, MA; Austin, TX; Remote

Macmillan Learning is a privately-held, family-owned education publishing and services company and because of that we’re able to focus on what’s most important—helping students of all abilities and backgrounds learn and succeed. Education creates opportunities for students, helps develop lifelong skills, and enhances our society. At Macmillan Learning, we recognize the important role that educational content and technology play in supporting that. All that we do—from the pioneering products and learning materials we create for high school and college students, to the authors and creators we sign —is in service of ensuring that students of all abilities and backgrounds engage, learn and succeed. Our mission is to inspire what’s possible for every learner. We envision a world in which every learner succeeds. Through our content, tools, and services, we aim to make that a reality.

Intern with us Summer 2026, so you can Achieve More. 

What will you be doing and learning?

• Support website and content management by assisting with product load for the website, managing web content, and assisting with tasks related to the Content Hub.
• Assist in AI tool management by supporting the training, testing, and maintenance of custom Gems.
• Analyze user behavior and web analytics by using tools like Amplitude and HotJar to gather insights, including analyzing Amplitude charts/dashboards and HotJar recordings/heatmaps.
• Support marketing campaigns and project workflows by shadowing Digital Marketing Specialists (DMS) and Performance Marketers on Marketing Tracks, assisting with campaign execution, building new workflows, and adding tactics into Asana.
• Assist with operational tasks such as Salesforce event logging and data management, editorial email builds in Jeto/Marketo, and Youtube content review and archive.

What You’ll Gain

• Exposure to digital marketing and marketing operations.
• Opportunity to work with industry professionals and grow your network.
• A chance to contribute to meaningful business growth initiatives.

Skills / Knowledge:

• You must be enrolled in a degreed program (i.e. Bachelor’s, Master’s, etc)
• We will accept applicants graduating from their degree in Spring 2026.
• Recent graduates within the last 6 months will be considered
• Strong analytical skills and familiarity with data-driven decision-making.
• Basic understanding of digital marketing, market research, or web operations.
• Experience with web content management systems and analytics tools like Amplitude or Google Analytics, or marketing automation platforms such as Marketo or Hubspot is a plus.
• Technical skills such as HTML and CSS are a plus. 
• Excellent communication and organizational skills.
• Eagerness to learn and thrive in a fast-paced environments

This internship is eligible for remote participation, excluding the following locations: Alaska, Arkansas, California, Connecticut, Washington DC, Hawaii, Illinois, Mississippi, Nevada, New York, South Dakota, Washington State, West Virginia, Wyoming. This internship will be on a hybrid schedule for those candidates that are within a commutable distance to our Boston, MA; or Austin, TX offices.

Macmillan Learning is a privately-held, family-owned company that inspires what’s possible for every learner. We envision a world in which every learner succeeds. Through our content, tools and services, we aim to make that a reality. To learn more, please visit macmillanlearning.com, stay connected to our Learning Stories blogs, or see us on LinkedIn, Facebook, or X. Macmillan Learning is a division of the Holtzbrinck Publishing Group, a global media company headquartered in Stuttgart, Germany.

We are an Equal Opportunity Employer. We are actively seeking job applicants who reflect a broad representation of differences, including race, ethnicity, religion, sex, sexual orientation, gender identity/expression, physical ability, neurodiversity, age, veteran, family and economic status and background, geographical background and status, and perspective. We believe that the best companies reflect the incredible diversity in viewpoints, backgrounds, and identities of the world in their staffs, and are committed to inclusive hiring across departments and levels. You can read more about our Diversity, Equity, & Inclusion initiatives here.

The successful candidate for this position will be an employee of Bedford, Freeman & Worth Publishing Group, LLC d/b/a Macmillan Learning. Bedford Freeman & Worth Publishing Group, LLC has developed an affirmative action program in compliance with the NY Department of Education’s guidance.  Portions of the affirmative action program are available for review by applicants and employees by contacting Human Resources at Macmillan Learning.