Outreach Specialist

Description

Outreach Specialist

This role is responsible for building, developing, and maintaining trusted relationships within law enforcement and referral networks to ensure Aftermath Services is the first and preferred call following traumatic incidents. This is not a traditional sales position - it is a relationship-driven, field-based role focused on trust, visibility, and long-term referral generation. Success in this role directly impacts referral volume, market share, and brand reputation within law enforcement and community partners.

Location: Charlotte, NC

Salary: $75,000.00 plus bonus opportunity

CORE RESPONSIBILITIES:

• Build and maintain relationships with Chiefs, Command Staff, Detectives, Victim Advocates, Chaplains, and Coroners/Medical Examiners.
• Conduct consistent in-person visits and maintain a strong field presence across assigned territory.
• Identify and prioritize high-value agencies and execute structured territory plans.
• Drive referral activity through trust-based engagement and consistent follow-up.
• Represent the company at conferences, tradeshows, training sessions, and community events.
• Track and manage all contacts, outreach, and engagement within CRM (HubSpot).
• Build, maintain, and continuously verify an accurate database of agencies and key personnel.
• Provide guidance and support to Field Supervisors assisting with outreach efforts.
• Monitor competitor activity and contribute to offensive and defensive market strategies.
• Maintain accurate reporting, documentation, and accountability to activity and performance goals.
• Willingness to travel within assigned territory, including occasional overnight commitments.

TRAVEL & FIELD EXPECTATIONS:

Given the field-based nature of this role, consistent travel within the assigned territory is a core and non-negotiable component of the position. The following expectations govern how travel and field time are planned, managed, and reported.

Expected Travel Commitment:

• Minimum 3-4 days per week conducting in-person field visits across the assigned territory.
• Overnight stays required when territory geography or event scheduling necessitates extended coverage.
• Attendance at regional and national conferences, law enforcement tradeshows, and community events, which may include multi-day travel commitments throughout the year.
• Flexibility to respond to unplanned or time-sensitive field opportunities as they arise.

Territory Coverage:

• Assigned territory boundaries are defined by leadership and subject to adjustment based on market needs and organizational growth.
• Specialist is expected to develop a structured weekly routing plan that maximizes agency touchpoints and minimizes unnecessary travel gaps.
• High-priority agencies and newly identified targets should be visited with greater frequency and documented within HubSpot.

Travel Logistics & Expenses:

• All business travel expenses are reimbursable in accordance with the company travel and expense policy.

Field Time Accountability

• All contacts and agency interactions must be entered into HubSpot within 48 hours or by end of week (EOW).
• Responsible for maintaining regular, structured follow-up with existing contacts to strengthen relationships and sustain referral activity.
• Ongoing outreach efforts, including calls, visits, and touchpoints, should be tracked and documented consistently within HubSpot.
• Weekly field summaries are reviewed by direct leadership as part of ongoing performance management.

Aftermath Services is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable law. Aftermath is a drug-free workplace. Employment is contingent upon successful completion of a background check.