National Manager of Member Marketing & Communications
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Taylor Morrison
FL
Summary
Leads the strategy and execution of member-facing marketing and communications across Esplanade communities to drive engagement and brand consistency. Partners with resort operations and community leadership to manage digital platforms, publications, and national marketing campaigns.
Job Description
Job Description Summary
The National Manager, Member Marketing & Communications leads the strategy and execution of member-facing marketing and communications across Esplanade communities. This role partners with Resort Operations and community leadership to drive engagement, ensure brand consistency, and support business growth.
Job Details
What You’ll Do
Member Communications
- Lead multi-channel communication strategies to effectively engage members across communities
- Establish standards, tools, and best practices to ensure consistent, high-quality communications
- Partner with community leadership to enhance member engagement and communication effectiveness
- Monitor member feedback and communication performance to inform continuous improvement
Member Marketing
- Develop and execute national marketing campaigns and program launches
- Ensure alignment of all marketing materials with brand standards
- Partner with operations teams to drive member participation, engagement, and revenue
- Identify opportunities to enhance the overall member communication and marketing experience
Project Management
- Lead and manage key marketing and communication initiatives, including digital platforms and publications
- Ensure consistency and quality of content across community websites and communication channels
- Collaborate cross-functionally to deliver integrated marketing and communication strategies
Resort Lifestyle Marketing
- Support training and development of teams on brand standards and marketing expectations
- Establish and share best practices to drive operational excellence and efficiency
- Represent the brand and collaborate across teams to strengthen communication and marketing efforts
Sound Like You?
You might be just who we’re looking for if you have…
- Bachelor's degree in Marketing, Communications, or related field
- 5-10 years of relevant experience, including leadership responsibility
- Experience in hospitality, lifestyle, or multi-site environments preferred
- Strong leadership, communication, and project management skills
- Demonstrated business acumen and ability to analyze data to drive results
Additional Requirements
- Ability to travel up to 50%
FLSA Status: Exempt
Will have responsibilities such as:
- Interviewing, selecting, and training employees
- Determining work techniques
- Planning the work
- Apportioning work among employees
- Determining the types of equipment to be used in performing work, or materials needed
- Planning budgets for work
- Monitoring work for legal or regulatory compliance
- Providing for safety and security of the workplace
*Taylor Morrison experience and/or successful completion of training program may override required education and/or experience requirement.
Job descriptions are not intended as, nor should be construed to be, exhaustive lists of all responsibilities, skills, efforts, or working conditions associated with a job. They are intended to be accurate reflections of those principal job duties and responsibilities essential for making fair pay decisions about the job.
Taylor Morrison is an equal opportunity employer. Taylor Morrison does not discriminate against any candidate or employee on the basis of race, national origin, sex, marital status, sexual orientation, age, disability, religion or veteran status.
Benefits of Working With Taylor Morrison
We are looking for dedicated professionals that share our values of putting the customer - and their needs - first. In addition to a great team atmosphere, career development and advancement opportunities, we offer full-time employees an extensive benefits package, to include:
- Competitive Compensation
- Health Care - Medical/Dental/Vision/Prescription Drug Coverage
- 401(k) with Company Matching Contributions
- Flexible Spending Accounts
- Disability Programs
- Employee & Dependent Life Insurance
- Vacation & Company Holidays
- Tuition Reimbursement
- Employee Home Purchase Rebate Program
- Home Mortgage Program
- Employee Assistance Program (EAP)
Taylor Morrison is a national homebuilder and land developer with a whole lot of heart and the fearlessness to challenge the status quo. Whether we’re supporting our customers on the cusp of change to Make Moves, inspiring our team members to uphold our culture we affectionately call TMLiving and fulfill our promise to ‘Love the Customer,’ or innovating the homebuying experience into the very best it can be, it’s our people who fuel our passion for making Taylor Morrison the perfect place to call home.
We’re honored to hold the title of America’s Most Trusted® Home Builder by Lifestory Research for eleven years running. In 2025, we ranked on Newsweek's America's Greenest Companies and Most Responsible Companies lists; Forbes' Most Trusted Companies in America and America's Best Companies lists; U.S. News and World Report's Best Companies to Work For list; and the Fortune 500. Our efforts to make the homebuilding industry more representative and inclusive have also been recognized on Bloomberg’s Gender Equality Index for five years in a row. These accolades, paired with our esteemed company culture, unwavering commitment to sustainability, philanthropy and healthy living, and dedication to elevating the customer and employee experience make us a great choice for potential homebuyers and future team members alike.
Today, Taylor Morrison and our family of brands build in 12 states and 20+ major markets. To make the homebuying journey as seamless as possible, we also offer a one-stop-shop experience through our suite of in-house financial services, including mortgage, title services and insurance. With a legacy spanning over 100 years, whether you’re considering joining our family as a customer, team member or valued trade partner, we can’t wait to welcome you home.
Founded
2007
Company size
1,001-5,000 employees
Industry
Real Estate
Org type
Public Company
Headquarters
Scottsdale, AZ
Taylor Morrison is a national homebuilder and land developer with a whole lot of heart and the fearlessness to challenge the status quo. Whether we’re supporting our customers on the cusp of change to Make Moves, inspiring our team members to uphold our culture we affectionately call TMLiving and fulfill our promise to ‘Love the Customer,’ or innovating the homebuying experience into the very best it can be, it’s our people who fuel our passion for making Taylor Morrison the perfect place to call home.
We’re honored to hold the title of America’s Most Trusted® Home Builder by Lifestory Research for eleven years running. In 2025, we ranked on Newsweek's America's Greenest Companies and Most Responsible Companies lists; Forbes' Most Trusted Companies in America and America's Best Companies lists; U.S. News and World Report's Best Companies to Work For list; and the Fortune 500. Our efforts to make the homebuilding industry more representative and inclusive have also been recognized on Bloomberg’s Gender Equality Index for five years in a row. These accolades, paired with our esteemed company culture, unwavering commitment to sustainability, philanthropy and healthy living, and dedication to elevating the customer and employee experience make us a great choice for potential homebuyers and future team members alike.
Today, Taylor Morrison and our family of brands build in 12 states and 20+ major markets. To make the homebuying journey as seamless as possible, we also offer a one-stop-shop experience through our suite of in-house financial services, including mortgage, title services and insurance. With a legacy spanning over 100 years, whether you’re considering joining our family as a customer, team member or valued trade partner, we can’t wait to welcome you home.
Founded
2007
Company size
1,001-5,000 employees
Industry
Real Estate
Org type
Public Company
Headquarters
Scottsdale, AZ