Marketing/Admissions

Job Details: Job Location: Altoona - Altoona, IA, Salary Range: Undisclosed, At Campbell Street, you’ll find purpose, growth, and a team that has your back. We’re committed to creating a workplace where you can thrive – personally and professionally, while making a real difference in the lives of others. If you’re ready to be part of a team that truly cares – we’re ready for you.   

ABOUT CAMPBELL STREET  

-Great Place to Work® Certified  

-Same-Day Pay + Flexible Scheduling  

-401(k) Match + Certification Reimbursement  

Mission: Developing Exceptional People Who Drive Extraordinary Care  

SMART Values: Servant Leadership, Mirror First, Always Do the Right Thing, Resilience, and Transparency  

Extra Perks  

-Referral Bonus opportunities for ALL positions   

-Succession planning – true career growth planning & opportunities   

-Annual leadership development summits  

-Scholarship opportunities 

POSITION PURPOSE: The Marketing/Admissions Coordinator is responsible for developing and executing marketing strategies to promote the facility, attract potential residents, and manage the admissions process. This role requires a dynamic individual with strong communication skills and the ability to effectively represent the facility to prospective residents, families, and referral sources. The coordinator will play a key role in driving occupancy rates and ensuring a smooth admissions process while working closely with the facility’s leadership team.           

ESSENTIAL FUNCTIONS OF POSITION:

Marketing and Outreach:

Develop and implement marketing strategies and campaigns to promote the facility within the local community and beyond.
Create marketing materials including brochures, flyers, and digital content to highlight the facility’s services and benefits.
Build and maintain relationships with referral sources, including hospitals, physicians, and community organizations.
Organize and participate in community events, health fairs, and promotional activities to enhance the facility's visibility.

Admissions Process Management:

Manage the admissions process from initial inquiry to move-in, ensuring a seamless and positive experience for prospective residents and their families.
Conduct facility tours, provide information on services, and address any questions or concerns from potential residents.
Collaborate with the admissions team to ensure accurate and timely processing of admission paperwork and documentation.
Work with the clinical and administrative teams to coordinate move-in logistics and ensure readiness for new residents.

Data Management and Reporting:

Maintain accurate records of inquiries, tours, admissions, and marketing activities.
Analyze and report on marketing campaign effectiveness, occupancy rates, and other key performance indicators.
Provide regular updates and feedback to the facility’s leadership team on marketing and admissions activities.

Customer Service and Relationship Management:

Provide exceptional customer service and support to prospective residents and their families throughout the admissions process.
Address any issues or concerns promptly and professionally to ensure a positive experience.
Follow up with recent admissions and referral sources to maintain relationships and gather feedback.

Collaboration and Teamwork:

Work closely with the Regional Operations and Nursing Teams to ensure alignment with facility goals and to address any operational needs.
Support facility staff with marketing-related tasks and initiatives as needed.
Participate in team meetings and contribute to strategic planning and decision-making.

 BENEFITS: At Campbell Street, we believe in taking care of our employees just as they care for others. We offer a comprehensive benefits package designed to support your health, financial well-being, and career growth. Whether you're looking for great insurance options, financial security, or educational support, we’ve got you covered.

Our Benefits Include:

Medical, Dental, and Vision Insurance
Long-Term & Short-Term Disability
Paid Life Insurance Policy + Additional Voluntary Life Insurance
Accident & Critical Illness Insurance
Matching 401(k) Retirement Plan
Same-Day Pay
Generous Paid Time Off (PTO)
Employee Assistance Program (EAP)

At Campbell Street, your well-being, growth, and financial future matter—join us and experience the support you deserve!

Campbell Street provides equal employment opportunities (EEO) to all employees and applicants in accordance with applicable federal, state, and local laws. We prohibit discrimination and harassment of any type and make all employment decisions based on qualifications, merit, and business needs. 

Important Notice: Campbell Street will never ask candidates to pay for job placement, training, or provide banking or financial information during the hiring process. If you receive an unsolicited offer or interview request that seems suspicious, please contact us directly at [email protected] to verify its legitimacy.
Qualifications: Education/requirements:

Bachelor’s degree in Marketing, Business Administration, Healthcare Management, or a related field is preferred.
Previous experience in marketing, sales, or admissions, preferably within a healthcare or long-term care setting.
Proven track record of developing and executing successful marketing campaigns and managing admissions processes.