Marketing Manager
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RPM Raceway
Oak Brook, IL, US
Summary
The Marketing Manager will develop and execute innovative marketing strategies to drive brand awareness and guest traffic across entertainment venues. This role involves managing digital initiatives, coordinating events, and collaborating with operations teams to optimize performance and revenue.
Job Description
Job Details: Job Location: Chicago Oakbrook - Oak Brook, IL, Salary Range: $60000.00 - $70000.00Salary, RPM Raceway is developing one of the most exciting competitive social experiences in the USA. RPM is an experiential entertainment experience leading with multi-level high speed go-kart racing, immersive gaming arenas and attractions, and premium food & beverage programs. Every RPM Raceway venue welcomes friends, family and colleagues to engage in friendly competition and create memories filled with celebration and connection.
Recently recognized as one of Fast Company’s Most Innovative Companies, RPM Raceway continues to cement its status as a leader in the “competitive socializing” and gaming sectors.
Ready to put your marketing skills into high gear? RPM Raceway is looking for a dynamic Marketing Manager to lead innovative campaigns, drive brand awareness, and create unforgettable guest experiences across our premier indoor racing and entertainment venues. This role will be responsible for developing and executing marketing strategies, managing digital and social media initiatives, coordinating promotions and events, and partnering with operations teams to increase guest traffic and revenue.
The ideal candidate is creative, data-driven, and passionate about building brands that excite and engage customers. If you thrive in a fast-paced environment and want to help fuel the growth of an industry-leading entertainment company, RPM Raceway is the place for you.
Join RPM Raceway and help drive our brand to the finish lineQualifications: Ideal Qualifications
Bachelor's degree in Marketing, Communications, Business, or related field
5+ years of marketing experience, preferably in entertainment, hospitality, retail, experiential marketing, or consumer-facing brands
Proven success developing and executing multi-channel marketing campaigns that drive traffic, revenue, and brand awareness
Strong experience with digital marketing, including social media, email marketing, SEO/SEM, paid advertising, and website management
Experience analyzing campaign performance using marketing analytics and data to optimize results
Exceptional communication, project management, and organizational skills
Experience managing marketing budgets, vendors, and agency relationships
Ability to thrive in a fast-paced, high-energy environment and manage multiple projects simultaneously
Strong creative thinking with a customer-first mindset
Willingness to travel to RPM Raceway locations and support on-site events as needed
You'll Crush It If You Have Experience With:
Entertainment, attractions, family entertainment centers, hospitality, or venue marketing
Grand openings, community partnerships, grassroots marketing, and local event promotion
Influencer marketing and social media content creation
CRM, loyalty, and guest engagement programs
Collaborating with operations, sales, and leadership teams to drive venue performance
Building campaigns that increase group events, corporate bookings, memberships, and repeat visitation
RPM Raceway is the ultimate racing destination for adventure enthusiasts and thrill seekers. RPM venues provide world-class, multi-level racing tracks perfect for fueling competitive socializing and creating unforgettable memories for all.
Founded in 2010, RPM Raceway offers an Italian-engineered, go-kart racing experience that is a thrill-seeker’s haven set within a gamified hospitality environment. Guests are in for an adrenaline-rush on the meticulously designed, LED-lit racing tracks featuring lighting-fast straightaways, 90-degree hairpin turns, sudden dips, drops, underpasses and spiraling ramps. Racers can rev up their engines and compete against as many as twenty other drivers to claim the title of recording the fastest lap. Post-race, racers receive gamified scoring and skill progression analytics, providing drivers with real-time feedback to further enhance their racing skills.
Off the track, RPM Raceway continues to deliver out-of-this-world experiences by offering virtual and augmented reality escapades that ignite a sense of adventure in its arcade of cult classics and modern AAA games. Additionally, each RPM Raceway location has its own distinctive attractions, including a bowling alley, state-of-the-art racing simulators, billiards, darts, and shuffleboard, all creating an environment filled with limitless fun and fearless exploration. Guests can refuel at the on-site RPM Sports Bar and Grill, offering a variety of fresh food with a modern twist on burgers including wraps as well as an assortment of beverage options such as local draft beers, custom cocktail creations and hand-spun milkshakes.
Founded
2010
Company size
201-500 employees
Industry
Entertainment
Org type
Privately Held
Headquarters
Jersey City, New Jersey
RPM Raceway is the ultimate racing destination for adventure enthusiasts and thrill seekers. RPM venues provide world-class, multi-level racing tracks perfect for fueling competitive socializing and creating unforgettable memories for all.
Founded in 2010, RPM Raceway offers an Italian-engineered, go-kart racing experience that is a thrill-seeker’s haven set within a gamified hospitality environment. Guests are in for an adrenaline-rush on the meticulously designed, LED-lit racing tracks featuring lighting-fast straightaways, 90-degree hairpin turns, sudden dips, drops, underpasses and spiraling ramps. Racers can rev up their engines and compete against as many as twenty other drivers to claim the title of recording the fastest lap. Post-race, racers receive gamified scoring and skill progression analytics, providing drivers with real-time feedback to further enhance their racing skills.
Off the track, RPM Raceway continues to deliver out-of-this-world experiences by offering virtual and augmented reality escapades that ignite a sense of adventure in its arcade of cult classics and modern AAA games. Additionally, each RPM Raceway location has its own distinctive attractions, including a bowling alley, state-of-the-art racing simulators, billiards, darts, and shuffleboard, all creating an environment filled with limitless fun and fearless exploration. Guests can refuel at the on-site RPM Sports Bar and Grill, offering a variety of fresh food with a modern twist on burgers including wraps as well as an assortment of beverage options such as local draft beers, custom cocktail creations and hand-spun milkshakes.
Founded
2010
Company size
201-500 employees
Industry
Entertainment
Org type
Privately Held
Headquarters
Jersey City, New Jersey
