Lifecycle Communication Manager (Contract)

Who You Are

You are passionate about helping students achieve their educational goals. You thrive in a competitive and collaborative team environment. You are comfortable working remotely and have experience collaborating with others in a virtual environment. You possess a strong attention to detail.    

American College of Education (ACE) is seeking a strategic, data-driven marketing professional who excels at creating and optimizing multi-channel lifecycle campaigns that engage prospective students and drive conversion. You leverage insights from campaign performance, application, enrollment, and start metrics to make informed decisions that improve outcomes. You are passionate about delivering consistent, brand-aligned communications across platforms, while continuously testing and refining personalized messaging, offers, and communication strategies to enhance engagement, retention, and program participation. You thrive in a collaborative environment, balancing analytical thinking with creativity to create exceptional student experiences.

Compensation

ACE is committed to paying a competitive wage while staying true to our mission of maintaining high quality, affordable programs for our students. The following contract role starts at $75.00 per hour. This position is a month-to-month contract. 

What We Look for in the Ideal Candidate

• Demonstrates self-reliance by meeting/exceeding workflow needs. 
• Demonstrates positive attitude and motivation, concern for students, teamwork, and excellent time management skills. 
• Follows established processes as outlined by organization and leadership. 
• Completes assigned duties based on daily business needs and individual skill set. 
• Consistently produces a high volume of quality work. 
• Capable, adapts as needed, to work under pressure and meet tight deadlines. 
• Proven ability to work independently with limited supervision and with other department personnel. 
• Must support and embrace the College’s Impact mission to improve the people and communities we serve through our civic engagement initiatives.  
• Must have exceptional communication, organization, and time management skills. 
• Must be "self-motivated" as well as creative and efficient in proposing solutions to complex, time-critical problems. 
• Must be collaborative in driving decisions and a team-player. 
• Strong analytical and problem-solving skills with a high attention to detail. 
• Builds and maintains student satisfaction. 
• Recognizes and anticipates student needs. 

Day to Day Responsibilities

In this role you will wear different hats, but your skills will be especially essential in the following areas: 

• Develops, executes, and optimizes multi-channel lifecycle marketing campaigns (including email and SMS) to nurture prospective students, drive action, and ensure conversion rates are stable.
• Evaluates and reports on key metrics for campaign effectiveness.
• Monitors lifecycle KPIs for applications, enrollments, and starts.
• Leads optimizations to improve lifecycle communications using data-informed decisions.
• Ensures consistency in lifecycle communications across all communication platforms and partner to ensure brand standards are adhered to.
• Develops testing strategies for personalized communication, including targeted offers and messages, to enhance student retention and program participation.

Qualifications and Education Requirements

• Expertise in CRM and marketing automation platforms, including Microsoft Dynamics and Click Dimensions.

Physical Demands

The physical demand described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  While performing the duties of this job, the employee is regularly required to communicate with and receive communications from students and ACE employees in real time using online and other electronic media.

Commitment to Culture

At American College of Education, we’re all about building a one-of-a-kind, supportive community where everyone—students, faculty, and staff—can thrive. Guided by our mission and values, we focus on everything from innovative curriculum design to personalized instruction and student support to intentional planning, inclusive initiatives, and strategic resource allocation. We’re dedicated to creating an environment that celebrates freedom of expression, diversity of thought, open dialogue, and mutual respect. We believe in fostering a sense of belonging and wellness so that every member of our ACE family feels empowered, valued, and ready to reach their full potential. Together, we’re creating a vibrant, resilient, and connected learning community where everyone matters.

Additional Notes

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.  Duties, responsibilities, and activities may change at any time with or without notice.

Employees are increasingly integrating AI into their roles, demonstrating its potential to boost efficiency, accuracy, and productivity. By utilizing AI technologies, we can streamline processes, gain valuable insights from data, and automate routine tasks, which allows employees to concentrate on more strategic and creative aspects of their work. While AI is a beneficial tool in the workplace, if its use—such as ChatGPT, Grammarly, Copy.ai, etc.—accounts for more than 50% of any work assignments or job responsibilities, it will need to be reported to a direct leader.

Internet bandwidth speeds from an employee's remote work location must be a minimum of 50Mbps download speeds and 5Mbps upload speeds. Please note if the bandwidth is shared across multiple devices (tablets, computer, streaming, phone, etc.) you will need higher overall speeds. You can test the speed of your connection by visiting speedtest.net. Purchase, setup, installation, support, and ongoing maintenance of reliable internet service is the responsibility of the individual.  

American College of Education seeks to attract and retain a diverse staff consistent with its diverse student body and surrounding communities. At this time we cannot consider candidates residing in Alaska, Washington D.C., Massachusetts, South Dakota, or Alabama.

ACE is an Equal Opportunity Employer.