Lead GTM Financial Planning & Analysis Analyst

Sprout Social is looking to hire a Lead GTM Financial Planning & Analysis Analyst to the Finance team.

Why join Sprout’s Finance team?

At Sprout Social, our Finance team powers the strategy behind helping leading brands unlock the value of social intelligence. We act as the company’s fiscal backbone—equipping leaders with insights to make smart decisions while delivering a seamless experience for customers and meeting the demands of a dynamic public company.

You'll join a collaborative team grounded in accuracy and operational excellence, where your work directly impacts Sprout's success. We foster a culture of high standards and continuous learning, giving you the opportunity to grow your expertise while making meaningful contributions.

What you’ll do

• Lead the development of GTM reporting and analysis processes, partnering with Sales, RevOps, and Partnerships leaders while keeping practices aligned to company-wide standards.
• Serve as the primary finance partner to GTM leadership, delivering insights that drive pipeline, pricing, and revenue decisions.
• Use Pigment, Salesforce, and Tableau to build and maintain GTM reporting, from pipeline coverage to bookings performance.
• Own the mechanics and drivers of the GTM P&L, plan, and forecast methodology, including how they roll into the broader company model.
• Lead monthly and quarterly GTM reporting end to end, including budget to actuals, variance analysis, and key GTM performance metrics.
• Build financial models for what-if scenarios, pricing and packaging analysis, and ad-hoc requests to inform GTM leadership decisions.
• Partner with Revenue Ops and Partnerships on scalable, reliable data solutions that support GTM planning across the company.
• Own the end-to-end GTM financial model, including bookings, ARR, pipeline, sales capacity planning, quota setting, and sales compensation design.

What you’ll bring

Sprout Social is looking for someone with past experience in Accounting and/or Finance, who is able to communicate clearly, partners well with Sales and GTM leadership, and thrives in a fast-paced, changing environment. If you are looking to play a large part in the development of our best-in-class Finance team, we'd love to speak with you!

The minimum qualifications for this role include:

• 6 - 8+ years of experience in FP&A, revenue/GTM finance, or sales finance
• Advanced Excel/financial modeling skills, with the ability to build and maintain complex, scalable models
• Strong written and verbal communication skills 

Preferred qualifications for this role include:

• Experience at a high-growth SaaS company
• Hands-on experience with Pigment (or similar planning tools), Salesforce, and Tableau (or comparable BI tools)
• Working knowledge of SQL for querying and validating data across systems

How you’ll grow

• Complete Sprout Social’s new hire training & onboarding program alongside other new Sprout team members. You’ll gain a broader understanding of our products and how your role fits into the organization.
• Make a plan with your manager to set initial priorities, aligning on expectations for your role and planting goalposts for your career.
• Gain a deep understanding of the Finance team’s goals and the impact our work has on Sprout’s overall business objectives.

Within 3 months, you will:

• Build connections with Sales, RevOps, and Partnerships stakeholders through active networking and relationship building.
• Become proficient with Pigment, Salesforce, and data visualization tools to build and analyze GTM reports.
• Understand the mechanics and drivers of the GTM P&L, plan, and forecast methodology.
• Support the preparation of monthly and quarterly GTM reporting.

Within 6 months, you will:

• Fully own monthly and quarterly GTM reporting, including actuals vs. target, variance analysis, and key GTM performance metrics.
• Provide GTM leadership with insights through ad-hoc financial analysis on pipeline, pricing, and revenue performance.
• Partner with Revenue Ops and Partnerships to build scalable, reliable data solutions for GTM planning.

• Own the end-to-end GTM financial model, including bookings, ARR, pipeline, sales capacity planning, and sales compensation design.

Within 12 months, you will:

• Be an expert and identify opportunities to improve our tools' capabilities and other areas for automation.
• Lead strategic GTM finance initiatives, partnering directly with Sales and RevOps leadership on business decisions.
• Mentor junior analysts and help shape GTM finance processes.
• Surprise us! Use your unique ideas and abilities to change your team in beneficial ways that we haven't even considered yet.

Of course what is outlined above is the ideal timeline, but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.

Our Benefits Program 

We’re proud to regularly be recognized for our team, product, and culture. We invest in our team with a comprehensive, competitive benefits program:

• Comprehensive Health & Wellness: Premium BCBSIL medical, dental (high/low plans), and vision (Eyemed) insurance for you and your eligible dependents.
• Premium Mental Health Support: Full, free access to Modern Health for you and your dependents, including coaching, therapy sessions, and digital wellness resources.
• Retirement Savings: 401(k) plan with a 50% company match on your first 6% of contributions (a 3% total match).
• Financial Security: 100% employer-paid Life and Disability insurance for your peace of mind.
• Flexible Paid Time Off: A flexible PTO policy, supplemented with additional company-wide Rest & Recharge days throughout the year.
• Paid Parental Leave: Up to 16 weeks of paid leave for new parents to support you in expanding your family.
• Annual Lifestyle Stipend: A $1,000 USD annual Lifestyle Spending Account to spend on your physical, mental, and financial well-being.
• Work From Home Support: A one-time $550 USD stipend to set up your home office, plus a monthly $50 USD stipend for internet.
• Giving Back: 16 hours of paid volunteer time annually, plus a $100 annual match for your charitable donations.
• Additional Financial Perks: Access to pre-tax commuter benefits, subsidized child/eldercare (Care.com), discounted pet insurance (Figo), and no-cost personalized financial wellness support through Your Money Line.

*This list is for informational purposes only. Benefit offerings are discretionary and subject to change and do not constitute a contract or guarantee of benefits.

Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter.

Our salary ranges reflect the expected earning potential for this role. Individual pay is based on geographic zone, relevant experience, and skills.

Our current hiring range for this role: $113,700 – $142,100 annually. Offers are made within this range, with opportunities to grow within the broader band based on performance and impact.

We share both our current hiring range and our broader geographic salary bands to provide transparency into our compensation philosophy. This ensures you understand not only your starting potential but also the long-term growth potential available as you progress in your role.

We have two geographic pay zones in the United States:

Zone 1 (New York, California, Washington): $125,000– $187,600

Zone 2 (All other US states): $113,700 – $170,500 

These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed.

Sprout Social is proud to be an Equal Opportunity Employer. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Because Sprout Social is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report.

If you require a reasonable accommodation for any part of the interview process or to submit your application, please email us at [email protected]. Include the nature of your request and your preferred contact information. We'll do everything we can to support your success during our recruitment process while upholding your privacy. Please note that only inquiries regarding accommodations will receive a response from this email address; other inquiries will not be addressed (e.g., you send your resume but are not requesting an accommodation). 

For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) Sprout Social's Affirmative Action Statement. 

Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law. 

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