HubSpot Marketing Specialist

Job Description:

HubSpot Marketing Specialist
Remote
Full Time
Mid Level

RevenueWell

WHY JOIN US:
If you’re enthusiastic about healthcare, thrive in collaboration with talented individuals, and are eager to contribute to a healthcare technology company making a tangible difference for both providers and patients, then this is the opportunity for you.

We’re seeking a HubSpot Marketing Specialist to execute day-to-day marketing activities within HubSpot. This role focuses on building campaigns, creating assets, optimizing performance, and supporting the marketing and sales teams through hands-on execution. This is ideal for someone who enjoys building, testing, and improving marketing workflows and assets.

WHAT YOU'LL DO:

Campaign & Asset Creation
- Build email campaigns, workflows, and nurturing sequences in HubSpot.
- Create and publish landing pages, forms and CTAs.
- Manage marketing lists, segmentation, and lead scoring (as directed).
- Implement A/B tests for marketing activities like emails and landing pages.

Content Execution
- Ensure all content is optimized for SEO using HubSpot tools.

CRM & Database Support
- Maintain data hygiene, update contact records, and audit lists.
- Ensure proper tagging and tracking of leads across campaigns.

Technical & Operational Support
- Assist with connecting integrations, tracking codes, and web analytics.
- Ensure all assets follow brand guidelines and email best practices.

Performance Monitoring & Reporting
- Track campaign performance and prepare weekly/monthly reports.
- Monitor KPIs such as email engagement, conversion rates, lead flow, and page performance.
- Identify issues (e.g., broken workflows, low-performing emails) and make recommendations.

Required Skills
- 2+ years Hands-on HubSpot experience (Marketing Hub required).
- HubSpot certifications (Email Marketing, Marketing Hub, or CRM)
- Experience building and launching emails (sequences and marketing emails) within HubSpot.
- Understanding of marketing automation basics: segmentation, workflows, A/B testing, forms, lead capture.
- Strong attention to detail and ability to manage multiple projects.
- Basic familiarity with analytics tools (HubSpot analytics, Google Analytics, etc.).

Nice-to-Have Skills
- Basic HTML/CSS for email/landing page troubleshooting.
- Experience supporting sales and marketing alignment (lead routing, lists, etc.).

Who This Role Is Perfect For
- Someone Who Likes Building within HubSpot daily
- Hands-on work with visible results
- A mix of technical + creative tasks

RevenueWell is an Equal Opportunity Employer of minorities, females, protected veterans, and individuals with disabilities. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.
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