Head of SEO
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Capon Bridge, WV, US
Summary
Define and execute a global organic acquisition strategy focused on business outcomes like FTD, LTV, and GGR. Lead high-performing teams across technical, product, and brand protection SEO while managing budgets and executive reporting.
Job Description
RISK inc: An International iGaming Company Pushing the Boundaries of Entertainment
Who We Are: An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.
Always Pushing the Boundaries? You Already Belong at RISK!
Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.
We're looking for a Head of SEO to own and scale our global organic acquisition strategy across multiple brands and GEOs — someone who thinks in business outcomes, not just rankings.
Responsibilities:
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Define and execute SEO strategy with direct impact on FTD, LTV, and GGR — not just traffic
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Build and lead high-performing teams across Product SEO, Technical SEO, Brand Protection, and Search Visibility
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Drive Product SEO initiatives in close collaboration with Engineering, Product, Analytics, and Commercial
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Own technical SEO excellence: SSR, crawlability, indexation, structured data, Core Web Vitals, and architecture
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Develop and enforce Brand Protection strategies across organic search and Google Ads
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Lead innovation in organic acquisition — SEO, AEO, GEO, and emerging search technologies
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Manage SEO budgets, planning, resource allocation, and executive reporting
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Set KPIs and performance frameworks that actually mean something
Requirements:
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5+ years of hands-on SEO experience
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3+ years leading SEO teams in iGaming
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2+ years focused on Product SEO
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Experience in offshore iGaming environments
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Proven track record managing teams of 15+ specialists
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Strong business acumen: budgeting, planning, performance management
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Deep technical SEO expertise — SSR, Schema Markup, Crawl Optimization, Website Architecture, Core Web Vitals
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Data-driven mindset with strong command of SEO and BI tools
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Experience across multiple brands and international markets
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Excellent cross-functional leadership and stakeholder management
Will be a plus:
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Experience with AI-powered search and AEO
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Built an SEO organization from scratch
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Brand protection in highly competitive search environments
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Large-scale enterprise SEO background
Our Benefit Cafeteria is Packed with Goodies:
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Children Allowance
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Mental Health Support
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Sport Activities
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Language Courses
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Automotive Services
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Veterinary Services
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Home Office Setup Assistance
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Dental Services
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Books and Stationery
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Training Compensation
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And yes, even Massage!
Ready to Take the Leap?
Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.
Smart risk is a crucial part of success. That’s why we blaze a unique trail in the global entertainment industry. Uncharted territories are our playground. Offbeat solutions fuel our lightning-fast expansion.
We serve over 300K customers with 1000+ employees across 20+ locations worldwide. Our mission is to innovate entertainment boldly, adopting risk as a part of our winning strategy. We aspire to crash into markets with style, all while running operations that make efficiency jealous.
At RISK, we don’t follow trends — we set them. From tech innovation to wild partnerships, we push boundaries and foster a culture of ownership, speed, and initiative.
Ready to shape the future of gambling with us?
Join our team of smart risk-takers.
Company size
1,001-5,000 employees
Industry
Entertainment Providers
Org type
Privately Held
Headquarters
Limassol
Smart risk is a crucial part of success. That’s why we blaze a unique trail in the global entertainment industry. Uncharted territories are our playground. Offbeat solutions fuel our lightning-fast expansion.
We serve over 300K customers with 1000+ employees across 20+ locations worldwide. Our mission is to innovate entertainment boldly, adopting risk as a part of our winning strategy. We aspire to crash into markets with style, all while running operations that make efficiency jealous.
At RISK, we don’t follow trends — we set them. From tech innovation to wild partnerships, we push boundaries and foster a culture of ownership, speed, and initiative.
Ready to shape the future of gambling with us?
Join our team of smart risk-takers.
Company size
1,001-5,000 employees
Industry
Entertainment Providers
Org type
Privately Held
Headquarters
Limassol