Head of Retail Sales

About the Job

Mars Men is one of the fastest growing DTC brands in the US, achieving $100M run rate in less then 18 months. Recently backed by L Catterton, Mars Men is positioned to become the leading men’s health brand in the supplement space. We operate across DTC, retail, and emerging channels, and are entering our next phase of growth as we continue scaling the business.

As our Head of Retail Sales, you’ll own Mars Men’s retail relationships and sales strategy, with responsibility for growing existing accounts and expanding our retail footprint. You’ll serve as the primary point of contact for key partners and work cross-functionally to drive strong sell-in, sell-through, and account performance.

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What You’ll Do:

• Own and grow relationships with key retail partners, including buyer and merchant relationships

• Lead retail sales planning across assortment, distribution, promotions, and account growth

• Own retail revenue, sell-in, sell-through, and account-level performance

• Partner with Operations and Finance on forecasting, inventory, replenishment, and promotional planning

• Identify and pursue new retail opportunities, accounts, and distribution expansion

• Work cross-functionally with Marketing, Creative, and Operations to support successful retail launches and ongoing growth

Must-Have Requirements

• 5–6+ years of experience in retail sales, key account management, or wholesale within a consumer brand

• Proven experience managing and growing national retail accounts

• Direct experience working with major retailers such as GNC, The Vitamin Shoppe, Walmart, Target, CVS, Walgreens, or similar

• Strong understanding of retail sales, forecasting, inventory, promotions, and sell-through

• Excellent relationship management, negotiation, and communication skills

• Highly analytical, organized, and comfortable operating independently in a fast-paced environment

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Life at Mars Men

• Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent

• Remote Work Environment – Our team is remote, offering full flexibility to work from home

• Autonomy & Ownership – You’ll have the freedom to run your own systems and make real impact

• Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off

• Parental Leave – Generous paid parental leave for growing families

• Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents

• 401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation)

• $200 Annual Superpower Membership

• Growth & Development – We invest in your professional development with ongoing learning opportunities