Freelance PR Strategist
Boost your chances before you apply.
Digital
Westport, CT, US
Summary
Develop and execute comprehensive PR and media strategies to enhance the executive's brand and thought leadership. Manage media outreach, secure placements across various platforms, and maintain relationships with journalists and industry stakeholders.
Job Description
We are seeking an experienced Freelance PR Strategist to support a high-profile business executive and entrepreneur in growing their media presence, thought leadership, and executive brand. This role is ideal for a PR professional who can work independently, manage media relationships, identify opportunities, and execute strategic outreach across business, leadership, investment, and industry-focused media.
The successful candidate will work directly with the client to continue existing PR momentum while developing new opportunities across traditional media, podcasts, speaking opportunities, and targeted industry channels.
Responsibilities
- Develop and execute an executive PR and media strategy.
- Manage media outreach, pitching, and relationship building with journalists, editors, and industry platforms.
- Identify opportunities for interviews, articles, podcasts, speaking engagements, and thought leadership placements.
- Build and maintain a strong media pipeline across relevant business and niche publications.
- Support executive positioning through compelling storytelling and messaging.
- Track PR activity, opportunities, and results, and provide regular updates to stakeholders.
- Work independently while communicating directly with senior client stakeholders.
Requirements
- 5+ years of experience in PR, communications, media relations, or executive communications.
- Proven experience securing media coverage and managing PR campaigns.
- Strong relationships with journalists, publications, podcasts, or industry communities.
- Excellent writing, pitching, and storytelling skills.
- Experience supporting executives, founders, entrepreneurs, authors, or public-facing professionals.
- Ability to manage projects independently and communicate effectively with senior stakeholders.
PREFERRED EXPERIENCE
- Background in business, finance, investment, technology, leadership, sports business, or entrepreneurship.
- Experience building executive personal brands.
- Agency, consultancy, or senior in-house communications experience.
DIGITAL connects technology builders and buyers to accelerate the adoption and commercialization of Canadian solutions.
Established in 2018 under the Government of Canada’s Supercluster Initiative, DIGITAL brings together industry leaders, SMEs, and post-secondary institutions to collaborate on large-scale projects that drive innovation and the development of technology solutions in sectors critical to Canada, such as mining and energy, housing, workforce development and health.
Since inception, DIGITAL has delivered billions in projected revenue for Canadian companies, retained sovereign IP, launched hundreds of commercial products, and helped tens of thousands of Canadians gain the skills needed for the digital economy.
Learn more at digitalsupercluster.ca
Founded
2017
Company size
11-50 employees
Industry
Non-profit Organization Management
Org type
Nonprofit
Headquarters
Vancouver, British Columbia
DIGITAL connects technology builders and buyers to accelerate the adoption and commercialization of Canadian solutions.
Established in 2018 under the Government of Canada’s Supercluster Initiative, DIGITAL brings together industry leaders, SMEs, and post-secondary institutions to collaborate on large-scale projects that drive innovation and the development of technology solutions in sectors critical to Canada, such as mining and energy, housing, workforce development and health.
Since inception, DIGITAL has delivered billions in projected revenue for Canadian companies, retained sovereign IP, launched hundreds of commercial products, and helped tens of thousands of Canadians gain the skills needed for the digital economy.
Learn more at digitalsupercluster.ca
Founded
2017
Company size
11-50 employees
Industry
Non-profit Organization Management
Org type
Nonprofit
Headquarters
Vancouver, British Columbia
