Experiential Executive Producer

Executive Producer

TH Experiential

About TH Experiential

Experiential Marketing is an explosively growing field that now ranks as one of the top five strategies that companies use, and 75% of marketers said that events are crucial to their brand success. Founded in 2006, TH Experiential is the one-stop solution for all things experiential marketing — from live events to digital extensions and streaming for brands like Unilever, Sephora, McDonald's, L'Oréal, eBay, DoorDash, IKEA, and Nike. From campaign concepting to on-the-ground execution, we have deep knowledge and expertise in 360 cross-channel activations. For the past two decades, we have been the trusted strategic partner for the world's leading agencies and Fortune 500 brands to powerfully and directly market to their press, influencers, and consumers. We are expanding our production team with talent that wants to join us in pushing the possibilities of what experiential can deliver.

Overview

The Executive Producer is a senior leadership role at the center of how TH Experiential delivers work. This person owns the full production lifecycle across all active projects — from RFP scoping through final reconciliation — and is directly responsible for protecting margin, maintaining client confidence, and scaling our production capabilities as the business grows. The EP is the operational backbone of delivery: the person who ensures nothing falls through the cracks, that the team has what they need to execute, and that every project closes cleanly. This is not a coordinator role. We are looking for a senior operator who can lead, build systems, develop talent, and drive results.

Key Responsibilities

Production Ownership & Lifecycle Management

• Own the full production lifecycle on all active projects from award through closeout, ensuring no project moves forward without the right people, plan, budget, and documentation in place.
• Serve as the senior production decision-maker on all concurrent activations, managing priorities and resolving conflicts across multiple projects and timelines.
• Build and enforce production intake standards — including briefing requirements, IO review, and kickoff preparation — so every project starts with clarity.
• Own post-event reconciliation: final budget closeout, vendor invoice clearance, hours review, and lessons-learned documentation.
• Identify and flag scope creep, budget risk, and delivery risk early, with clear recommendations for how to address them.
• Maintain and improve production playbooks, templates, and SOPs so institutional knowledge is documented and repeatable.

Financial Oversight & Margin Performance

• Own all project budgets in real time: creation, tracking, reconciliation, and final P&L reporting on every project.
• Monitor burn rates and flag at-risk spending early, proactively adjusting plans to protect margin.
• Ensure all vendor invoices are received, reviewed, and submitted for payment on schedule with no gaps or surprises at closeout.
• Partner with Finance on weekly budget visibility, ensuring leadership always has an accurate picture of production spend.
• Drive margin improvement across the portfolio by refining scoping practices, vendor negotiations, and resource planning.
• Establish and maintain a production rate card and vendor pricing library to support fast, accurate estimating for new business.

New Business & RFP Support

• Review and provide production estimates on active RFPs before submission, ensuring proposals are accurately scoped and budgeted.
• Partner with the Business Development and Strategy teams on proposal development.
• Participate in new business presentations and client calls when production expertise and credibility are required to close a deal.
• Help establish and maintain production pricing standards so estimates are consistent, defensible, and margin-positive.
• Contribute to loss reviews on proposals that did not convert, identifying any production-related factors that affected competitiveness.

Client Experience & Delivery Standards

• Serve as the senior escalation point for production-related client issues, resolving problems quickly and protecting the client relationship — ensuring the Head of Production is involved only when absolutely necessary.
• Own the client-facing production experience from kickoff through wrap, ensuring every touchpoint reflects TH Experiential's standards for quality and responsiveness.
• Set and actively manage client expectations on timelines, deliverables, and production logistics throughout the engagement.
• Ensure all client-facing production materials — timelines, run-of-show, staff manuals, recap decks — are accurate, on-brand, and delivered on time.

Team Development & Vendor Network

• Build, manage, and continuously improve a trusted network of freelance producers, ensuring the agency can scale up quickly for high-demand periods without sacrificing quality.
• Lead production onboarding and ongoing training for project managers and coordinators, building internal production literacy across the team.
• Define clear production roles, responsibilities, and handoff points so there is no ambiguity about who owns what at each stage of a project.
• Own the freelancer and vendor database, maintaining performance records, pricing history, and relationship notes.
• Lead regular production status meetings with senior leadership, providing a clear picture of where every project stands and what needs attention.
• Mentor junior production staff and project managers, raising the production capability of the team over time.

Requirements

Hard Skills

• Project Management Software: Proficiency with project management tools (preferred: Asana).
• Budget Expertise: Skilled in creating, managing, and reconciling project budgets and P&Ls in real time.
• Lifecycle Management: Proven ability to lead complex, multi-workstream projects from award through final closeout.
• Financial Oversight: Deep experience managing budgets, tracking burn, reconciling vendor invoices, and delivering margin-positive projects.
• Vendor Network & Scalability: Established relationships with production vendors, freelancers, and talent — able to staff up quickly across markets.
• Resource Planning: Experience managing team capacity across multiple concurrent projects without dropping balls.
• RFP & Estimating: Ability to review proposals and provide accurate production cost estimates quickly and confidently.
• Creative Collaboration: Able to work fluidly with creative and strategy teams while maintaining production discipline.

Mindset

• Ownership mentality: takes accountability for outcomes, not just tasks.
• Systems thinker: builds processes that scale rather than solving the same problem twice.
• Calm under pressure: manages competing priorities and difficult situations without losing composure.
• Culture builder: an inspiring and positive leader who raises the standard of those around them.

What You Have

• Bachelor's degree or equivalent experience in a related field.
• 7+ years of experiential marketing or live event production experience, with at least 3 years in a Senior Producer or EP role.
• Demonstrated track record of managing multiple concurrent productions, including large-scale activations for Fortune 500 brands.
• Experience owning project P&Ls and delivering projects on or under budget.
• Proven ability to build and manage freelance production teams across markets.
• Strong organizational and time-management skills with the ability to prioritize effectively in a fast-paced environment.
• Excellent communication and interpersonal skills for leading teams, managing clients, and building vendor relationships.
• A passion for experiential marketing and a track record of delivering exceptional, innovative experiences.
• Proficiency in Excel, PowerPoint, Google Suite, Asana (or similar tools), and Slack.

Compensation, Benefits + Perks

• Competitive salary commensurate with experience
• Annual performance bonus
• Comprehensive Medical and Dental insurance
• 401K plan after 1 year of employment
• Generous paid time-off: holidays, vacation, sick/personal days, and comp days
• Remote-first work environment