$55,000–60,000/yr
15d ago
Marketing Campaign Coordinator
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Entourage Corporate Services
Princeton, NJ, US
Summary
The Email Marketing Campaign Coordinator will execute outbound email campaigns using Klaviyo and track performance metrics to support lead generation. They will also assist with social media content scheduling and collaborate with creative and sales teams to ensure marketing initiatives are delivered on time.
Job Description
Key Responsibilities
Campaign Execution & Follow‑Ups
- Execute outbound email marketing campaigns in support of telesales and lead generation efforts
- Use Klaviyo to send emails, design emails and track email marketing results
- Maintain clean lists, segmentation, and campaign schedules
Marketing Analytics & Reporting
- Track and report on campaign performance metrics, including:
-
- Leads generated
- Email open/click rates
- Conversion rates
- Follow‑up effectiveness
- Prepare weekly and monthly marketing performance reports
- Help identify trends, insights, and opportunities to improve results
Social Media & Content Support
- Assist with scheduling and publishing social media content
- Support engagement tracking and reporting (followers, reach, engagement)
- Help execute social campaigns tied to larger marketing initiatives
- Coordinate with creative and marketing managers on content needs
Process & Collaboration
- Work within defined marketing workflows, tickets, and campaign briefs
- Support campaign documentation and organization
- Collaborate closely with marketing managers, creative services, and sales teams
- Ensure campaigns are launched on time and measured properly
Required Qualifications
- Minimum of 1-2 years of experience in marketing, digital marketing, or campaign coordination
- Experience with email marketing platforms
- Strong organizational and follow‑up skills
- Comfort working with data, spreadsheets, and reports
- Clear written communication skills
- Ability to manage multiple campaigns and deadlines
- 4 year college degree is required
Preferred Qualifications
- Experience supporting sales or telesales teams
- Basic understanding of marketing analytics and KPIs
- Experience with social media scheduling tools
- Background in B2C marketing is a plus
Salary: $55,000-$60,000