Director of Luxury & Corporate Sales

Viceroy Hotels

Viceroy Hotels & Resorts offers a fresh take on hospitality, centered on the richness of experiences and cultural connection. A leader in modern luxury, Viceroy is committed to creating unique, immersive experiences that allow guests to craft unforgettable narratives rooted in the authenticity of each destination. Viceroy’s portfolio of hotels and resorts can be found in a diverse array of breathtaking and inspiring locations including Los Cabos, Santa Monica, Chicago, Riviera Maya, Kopaonik, Snowmass, Washington D.C., St. Lucia, and Portugal’s Algarve, with a forthcoming resort in Sun Valley, Idaho slated to open in summer 2026. 

Overview

Viceroy Hotels & Residences is returning to New York City with the opening of Viceroy Park Avenue in December 2026! Located in the heart of Manhattan's NoMad neighborhood, this highly anticipated luxury hotel represents an exciting new chapter for the globally recognized, design-forward hospitality brand. We are seeking motivated, hospitality-driven professionals who are passionate about delivering exceptional guest experiences. This is a unique opportunity to be part of a pre-opening team, helping establish the property's culture, service standards, and operational excellence from day one.

We are seeking a Director of Luxury Leisure Sales. This strategic sales leadership role is responsible for driving luxury leisure revenue through the development of new business opportunities, cultivation of key partnerships, and management of relationships with high-net-worth individuals, luxury travel advisors, family offices, and other influential clients within the luxury travel marketplace. The Director of Luxury Leisure Sales will serve as a brand ambassador for the hotel, positioning the property as a preferred destination for affluent travelers visiting New York City. The ideal candidate will possess an established network within the luxury travel community, a proven track record of generating luxury leisure revenue, and a passion for delivering exceptional guest experiences that result in repeat business and long-term loyalty.

Responsibilities

• Develop and execute strategic sales plans to increase luxury leisure revenue and market share.
• Cultivate and maintain relationships with luxury travel advisors, consortia partners, family offices, and concierge companies, etc.
• Identify, solicit, and secure new luxury leisure business opportunities through direct outreach, networking, and strategic partnerships.
• Conduct sales calls, presentations, and client meetings to promote the hotel's luxury accommodations, amenities, and curated guest experiences.
• Develop and implement strategies to increase suite, specialty accommodation, and premium room category production.
• Build and strengthen relationships with new and existing clients through sales calls, entertainment, FAM trips, trade shows, industry events, and partner engagements.
• Serve as a key representative of the hotel within the luxury travel community, attending industry conferences, networking events, and luxury travel trade functions.
• Develop business from key feeder markets through targeted sales activities and strategic account management.
• Grasp a complete understanding of the New York City luxury hospitality market, strengths and weaknesses of key competitors, demand generators, and market trends to maximize sales opportunities.
• Collaborate closely with Revenue Management to optimize leisure pricing strategies, occupancy, ADR, and total room revenue.
• Partner with Operations and Guest Experience teams to ensure seamless delivery of exceptional guest experiences for VIP and luxury leisure travelers.
• Actively participate in regular Sales Strategy, Revenue Strategy, and Sales Department meetings.
• Complete weekly sales reports, production updates, and account activity summaries.
• Responsible for managing luxury leisure booking opportunities from prospecting through post-stay follow-up and retention efforts.
• Communicate regularly with hotel leadership regarding market trends, business performance, opportunities, challenges, and strategic recommendations.
• Develop strategic partnerships with luxury brands, cultural institutions, lifestyle organizations, and other entities that align with the hotel's luxury positioning.
• Travel regularly to key domestic and international feeder markets to conduct sales calls, attend trade shows, and strengthen client relationships.

Qualifications

• Proven success in luxury leisure sales within a luxury hotel, luxury travel, hospitality, or lifestyle-related environment.
• Established relationships with luxury travel advisors, consortia partners, travel management companies, family offices, concierge services, and other luxury travel influencers.
• Demonstrated ability to generate significant luxury leisure revenue and consistently achieve or exceed sales goals.
• Exceptional sales, negotiating, and closing skills with a strong focus on relationship-based selling.
• Strong understanding of luxury consumer behavior, luxury travel trends, and the New York City luxury hospitality market.
• Outstanding organizational, interpersonal, networking, and account management skills.
• Polished and professional presentation with the ability to represent the hotel among affluent clientele and industry leaders.
• High-touch customer service philosophy with a commitment to creating memorable client and guest experiences.
• Demonstrated understanding of competitive positioning, market conditions, economic trends, and luxury pricing strategies.
• Ability to develop, manage, and grow long-term client relationships that drive repeat business and referrals.
• Must be self-directed, motivated, and demonstrate exceptional service, interpersonal, and analytical skills.
• Outstanding ability to communicate clearly, concisely, and professionally in all interactions, both verbal and written.
• Keen negotiation, decision-making, and problem-solving skills.
• Ability to exercise sound judgment in evaluating business opportunities and prioritizing activities that support the hotel's strategic goals.
• Must demonstrate initiative, creativity, and a proactive approach to business development.
• Technologically savvy, possessing strong knowledge of Microsoft Office Suite, CRM platforms, and hotel sales systems.
• Maintains a flexible schedule to meet the business needs of a luxury hospitality environment, including evenings, weekends, and industry-related events.
• Previous luxury hotel sales experience in New York City or a comparable gateway market strongly preferred.
• Ability to travel.

Benefits

We are pleased to offer a comprehensive and competitive benefits package designed to support your health, well-being, and financial future.

• Medical insurance, dental insurance, vision insurance, life insurance, short-term and long-term disability insurance401(k) Retirement Plan with employer matching contributions
• Paid holidays
• Paid vacation
• Paid sick leave (provided in accordance with applicable law)
• Employee assistance program (EAP)
• Educational opportunities / Tuition reimbursement
• Paid jury duty leave, personal leave, medical leave, and military leave in accordance with applicable law

For Employees Based in Washington:

• 8 paid holidays per year
• Up to 20 days of paid vacation per year, based on classification and length of service
• Paid Sick & Safe Time accrues at 1 hour for every 30 hours worked, with up to 72 hours of unused time carried over from one anniversary year to the next.

For Employees Based in Colorado:

• 8 paid holidays per year; employees working in the City of Denver receive 64 hours of designated holiday time per calendar year
• Up to 20 days of paid vacation per year, based on classification and length of service
• 6 days or 48 hours of Paid Sick Leave per year, accrued at 1 hour for every 30 hours worked.

For Employees Based in California:

• 8 paid holidays per year
• Up to 20 days of paid vacation per year, based on classification and length of service, capped at 1.5x annual accrual rate; non-supervisory employees working in the City of Los Angeles accrue up to 22 days of Compensated Time Off, based on length of service capped at 192 hours of combined PST and CTO.
• Paid Sick Time accrues at 1 hour for every 30 hours worked, unused time is carried over from one anniversary year to the next up to a maximum of 80 hours; employees working in the City of Los Angeles are provided 40 hours of Paid Sick Time annually on their anniversary, unused time is not carried over from one anniversary year to the next.

Please note that certain benefits described above for associates in Washington, Colorado, and California may vary for associates covered by a Collective Bargaining Agreement (“CBA”). For such associates, eligibility for and the terms and conditions of benefits are governed by the applicable CBA and any applicable plan documents, and may differ from the benefits described above. In the event of any conflict or inconsistency, the terms of the applicable CBA and governing plan documents will control, as applicable.

Posting Date

This job opening was posted on July 28, 2026 and will remain open for at least 75 days.