Director of GTM Systems
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PandaDoc
US
Summary
The Director of GTM Systems will lead the strategy, architecture, and optimization of the technology stack supporting Marketing, Sales, and CX teams. This role involves managing a team of engineers and admins to ensure scalable system requirements, data integrity, and effective workflow automation.
Job Description
Director of GTM Systems
PandaDoc is looking for a Director of GTM Systems to architect and operate the technology foundation behind PandaDoc's go-to-market engine. In this role, you will drive the strategy, implementation, and ongoing optimization of the systems that power our Marketing, Sales, and CX teams, enabling speed, scalability, and data-driven decision-making across the full customer lifecycle.
As a member of the RevOps leadership team, you'll lead a team of systems-minded operators and builders who think in workflows, data models, and leverage points. You'll translate business strategy into scalable technical architecture and own the roadmap that keeps PandaDoc's GTM infrastructure ahead of growth.
In this role, you will:
- Lead a team of GTM systems engineers and admins to design, build, and maintain the tools and integrations that power Marketing, Sales, and CX
- Own the GTM technology strategy and roadmap, evaluating, selecting, and retiring tools in partnership with business stakeholders
- Partner with GTM leadership to translate operational needs into scalable system requirements and implementation plans
- Drive large-scale systems initiatives including CRM architecture, workflow automation, and AI/ML tooling
- Oversee integrations across the GTM stack to ensure clean data flows, system reliability, and a unified view of the customer
- Manage change management and enablement for systems rollouts, ensuring adoption across teams and measurable business impact
- Establish and maintain data governance standards that support reliable reporting, forecasting, and analytics
- Serve as the authoritative technical voice on GTM systems for senior leadership, translating complexity into clear business tradeoffs
About you:
- 7+ years of relevant experience in GTM systems, sales/marketing technology, or revenue engineering in high-velocity SaaS
- Deep expertise across the GTM tech stack with CRM, marketing automation, customer success platforms, CPQ, data enrichment, and AI tools
- Strong balance of technical depth and business acumen
- Demonstrated people leadership in building, coaching, and developing high-performing technical teams
- Systems thinker who thrives in ambiguity and can prioritize ruthlessly across a complex stakeholder landscape
- Strong communicator with a track record of aligning engineering and business teams around shared outcomes
- Required: Salesforce (architecture-level), HubSpot, LeanData, ChiliPiper, Gong Engage, data enrichment tools
- Preferred: AI/ML frameworks, CPQ platforms
The annual OTE is up to $250.000.
Company Overview:
PandaDoc empowers more than 65,000 growing organizations to thrive by taking the work out of document workflow. PandaDoc provides an all-in-one document workflow automation platform that helps fast scaling teams accelerate the ability to create, manage, and sign digital documents including proposals, quotes, contracts, and more. For more information, please visit https://www.pandadoc.com
Company Culture:
We're known for our work-life balance, kind co-workers, & creative virtual team-bonding events. And although our Pandas are located across the globe, we stay connected with the help of technology and ensure that everyone on our team feels, well, like a team.
Pandas work best when they're happy. We retain our talent by upholding our values of integrity & transparency, and selling a product that changes the lives of our customers.
Check out our LinkedIn to learn more.
Benefits:
- An honest, open culture that emphasizes feedback and promotes professional and personal development
- An opportunity to work with a global team, distributed worldwide
- 6 self care days per year
- Opportunity to participate in SPIF (sales contests) monthly!
- Incredible promotion opportunities
- And much more!
PandaDoc is an Equal Opportunity Employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability or other basis protected by law.
EXTERNAL RECRUITERS
Approval Requirement
The use of external recruiters/staffing agencies requires prior approval from our HR Team. The HR Team at PandaDoc requests that external recruiters/staffing agencies not to contact PandaDoc employees directly in an attempt to present candidates. Complying with this request will be a factor in determining future professional relationships with PandaDoc.
Application deadline: 8/30/2026
