Content and Video Assistant

POSITION DESCRIPTION

Job Title: Content & Video Coordinator
Department: Marketing
Supervisors: CEO and Marketing Manager
Location: Menlo Park, CA, USA

WHY DIASPORA SPICE CO.?

What do we do?

Diaspora Spice Co. Spices was founded to radically reimagine the spice trade. We invest money, equity, and power into the best regenerative spices farms across South Asia. What we get are wildly delicious, hella potent flavors to bring your home cooking to the next level.

Why do we do it?

The big, audacious dream has always been to grow a radically new, decidedly delicious, and truly equitable spice trade, to push a broken system into an equal exchange, and to have a lot of fun doing it.

Just as we are building a market for regenerative farmers, we are also building a community for ourselves. Being in this community is about connecting deeply with the culture and heritage of the regions that we source from, and about learning as we go. Complicating and deepening what "Made in South Asia" means, and how we tell our own stories of freedom, struggle, and diaspora through food.

Diaspora Spice Co.’s Mission and Commitment to Diversity, Equity, Inclusion, and Accessibility

It is important that all applicants are keenly aware of our company values and our firm commitment to creating space for all identities to feel comfortable engaging with our brand and within the company culture itself. We are happy to say that one half of this company was founded to empower South Asian farmers, and the other half to build something beautiful with the BIPOC community who want to build a better industry.

We are committed to using our privilege and power to not only educate our community but to hold ourselves accountable and learn from each other. We strive to create a company culture where every person feels comfortable showing up as their full selves. As we continue our anti-racist work, the focus on intentionality, knowledge and community-centric support becomes increasingly important. Our commitment to diversity, equity, inclusion, and accessibility (DEIA) is an ongoing one and the entire Diaspora Spice Co. community is expected to contribute and show up in this work.

Position Summary

Diaspora Spice Co. is hiring a Content & Video Assistant to support our social team with filming, ideating, and organizing short-form founder-led content for Instagram and TikTok. This role is for someone who is chronically online (in the best way), has sharp instincts for what will land on social, and can consistently capture high-quality footage on an iPhone with strong framing, focus, and movement. You will work closely with the social media team and Sana to brainstorm weekly content plans, develop viral-leaning concepts, and keep our content library organized and easy to use. If you love digital culture, understand short-form storytelling, and can receive feedback well, we want you!

Key Responsibilities

• Film high-quality short-form founder-led content using an iPhone, with a strong understanding of framing, focus, and movement.

• Work with natural light and adapt quickly to different environments while maintaining a consistent visual style.

• Stay up-to-date on Instagram and TikTok trends, algorithm shifts, audio trends, and new platform features.

• Pitch content ideas that align with brand voice, goals, and ongoing campaigns.

• Help shape concepts for viral-leaning videos, including strong visual hooks and written hooks.

• Create well-researched, detailed scripts for brand-aligned video series like this one

• Work closely with the social media team and Sana to brainstorm weekly content plans.

• Provide direction when behind the camera, including prompting, pacing, and getting the best takes.

• Receive and incorporate feedback with openness, flexibility, and a collaborative mindset.

• Upload and maintain an organized content library of footage, audio files, and drafts, with clean naming conventions and folders.

Qualifications

• Demonstrated ability to shoot compelling short-form content on a phone (iPhone preferred).

• Strong instinct for storytelling and how audiences engage with short-form video.

• Ability to write well-researched, fact-checked video scripts 

• Ability to learn and understand our brand voice and style, and pitch original ideas accordingly

• Comfortable working fast, staying organized, and meeting deadlines.

• Clear communication skills and ability to collaborate across a team.

Skills

• Excellent iPhone videography skills (framing, lighting, focus, movement).

• Strong understanding of digital culture and timing.

• Organized, detail-oriented, and comfortable managing a content library.

• Comfortable learning tools and platforms like Google Drive, Slack, and Trello.

Bonus

• Basic editing skills (CapCut or similar).

• Interest in food, food culture, and/or food videography.

How to Apply

If this role excites you, please submit the following. Applications are open until the position is filled: 

• Resumé

• Portfolio or samples: Reels/TikToks that show your style, creativity, and familiarity with short-form video

• Answer a couple of questions: 
  1. What attracts you to this role? 

2. Based on @sanajaverikadri and @diasporaco’s existing content, how do you think you can add value? What would you like to see more of in our content and how can you help execute it? 

Compensation

$20-$30 per hr DOE! 

Happy to figure out if there’s a way you can use this position for class credit!