Brand Strategy Director - Marketplace Partnership - Premium Beauty
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Front Row Group
New York, NY, US
Summary
The Account Director will manage 6-8 key accounts, driving revenue growth and sales performance through strategic brand placement. They will collaborate with cross-functional teams to optimize advertising campaigns, content, and product assortments while providing regular performance reporting to clients.
Job Description
At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We’re continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client’s business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world’s most competitive commerce markets and make each of our six capabilities the first to act on the next big things.
We live for the exchange of energy between brands and audiences, you should too, and we’ve made it our mission to expand every brand’s market share and heart share. Because we believe every transaction has the potential to be transformational.
We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, Walmart.com, TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.
Intro:
The Account Director will own 6-8 key accounts within our brand portfolio while spearheading internal projects and overseeing the execution of high-performing ad campaigns across Amazon. You will champion the brand placement and guide brands through their Amazon presence by developing consumer-led strategies that generate revenue. You will be supporting some of the largest brands in the beauty, health and wellness space.
Description:
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Responsible for revenue growth, sales performance and providing guidance on promotional calendar to our brands
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Work in tandem with the Performance Marketing team on advertising performance and KPI improvement, and partner cross-functionally with SEO, Content, and Brand Health teams
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Manage accounts to identify improvements across content, advertising, and product assortment to reach optimal ROI
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Lead weekly client calls and present advertising and sales performance through weekly, monthly, and quarterly reporting, including annual reviews
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Track / progress towards annual revenue targets for internal sales goals
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Provide and maintain annual purchase and sales forecasts for brands
Requirements:
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Minimum of 6 years in a Senior Brand/Account Management role
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Amazon Seller Central experience a must
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Exceptional communicator with strong client-facing and relationship management skills
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Self-motivated with a high attention to detail
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Must be organized and thoughtful
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Experience with analyzing data to make strategic recommendations
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MS Office Skills Microsoft Excel, Word, PowerPoint, Google
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Experience with Google Analytics, Asana, Helium10, DataHawk a plus
Benefits:
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Health, dental, and vision
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PTO
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Summer Fridays
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Summer House
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Wellness and commuter benefits
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Work with a fun, consultative team of experts
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Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava
Salary $120,000 - $150,000 plus bonus.
Front Row is a growth partner that helps brands lead on marketplaces and win in commerce. We treat the customer journey as one system: a scroll becomes a search, a review becomes a purchase, and every touchpoint shapes the next.
We connect the capabilities brands need to operate that whole system. Brand and content build the foundation, demand and search capture the moment, your digital flagship converts, and marketplaces (Amazon, TikTok Shop, Walmart, and more) compound.
Powered by technology that brings clarity, our experts translate insights into forward-thinking strategy and iterative decision-making.
Front Row. Connect to convert.
Company size
501-1,000 employees
Industry
Marketing Services
Org type
Privately Held
Headquarters
New York, NY
Front Row is a growth partner that helps brands lead on marketplaces and win in commerce. We treat the customer journey as one system: a scroll becomes a search, a review becomes a purchase, and every touchpoint shapes the next.
We connect the capabilities brands need to operate that whole system. Brand and content build the foundation, demand and search capture the moment, your digital flagship converts, and marketplaces (Amazon, TikTok Shop, Walmart, and more) compound.
Powered by technology that brings clarity, our experts translate insights into forward-thinking strategy and iterative decision-making.
Front Row. Connect to convert.
Company size
501-1,000 employees
Industry
Marketing Services
Org type
Privately Held
Headquarters
New York, NY