Associate Account Director (Influencer Marketing)
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The Shelf Influencer Marketing Agency
US
Summary
Lead a portfolio of client accounts and manage a team of account managers to deliver strategic influencer marketing programs. Act as a player-coach by setting strategic direction while overseeing end-to-end campaign delivery and cross-departmental collaboration.
Job Description
About the role
Location: Remote
Experience Level: Mid Level (Agency experience preferred)
We're looking for an experienced Associate Account Director to own a portfolio of client accounts and lead a team of account managers in delivering exceptional influencer marketing programs. You'll be the strategic and executional anchor across your book of business: equal parts client partner, team coach, and talent expert.
This is a player-coach role: you'll set the strategic direction for client programs while developing the next tier of talent on your team. You'll report to the Head of Account Management and work cross-functionally with creative, strategy & analytics, performance media and platform teams to drive results clients talk about.
What you'll do
Client leadership
- Develop integrated social and influencer strategies tied to measurable business outcomes
- Own day-to-day relationships as the primary client point of contact
- Lead strategic planning, quarterly business reviews, and campaign ideation
- Navigate complex client conversations with confidence and clarity
- Contribute to new business pitches and proposals as needed
Team management
- Directly manage 1–3 account managers or supervisors
- Provide coaching, feedback, and career development support
- Delegate campaign workstreams and review output for quality
- Foster an inclusive, high-performance team culture
Campaign execution
- Lead end-to-end delivery of multi-platform influencer programs
- Oversee influencer selection, briefing, content review, and performance reporting
- Ensure on-time, on-budget delivery across a diverse client scope
- Drive cross-department collaboration with creative, paid media and strategy teams to align on campaign goals and ensure seamless execution
- Serve as the internal connector between client needs and departmental capabilities, facilitating clear communication and shared accountability across functions
Qualifications
- 5–7 years of experience in digital, social, or influencer marketing (agency background preferred)
- Prior experience managing direct reports and developing junior team members
- Deep knowledge of influencer marketing across paid and earned channels, with hands-on platform expertise (TikTok, Instagram, YouTube)
- Proven track record managing multiple client accounts simultaneously with strong retention and growth outcomes
- Proficiency with influencer management tools (CreatorIQ, Modash, Upfluence, or equivalent)
- Strong project management skills with sharp attention to timelines, budgets, and deliverables
- Comfortable presenting and leading conversations with VP- and C-suite level clients
- Experience with paid social amplification, cross-channel integration, and performance reporting a plus
- Proficient in AI tools and comfortable applying them to streamline workflows, accelerate research, and improve team output
- Experienced with productivity and collaboration suites including Microsoft Word, Google Workspace (Docs, Sheets, Slides), and project management tools such as Asana
What we offer
- Remote-first
- Comprehensive medical, dental, and vision benefits
- Flexible time off with inclusive holiday benefits
- 401(k) matching
- Collaborative, diverse team culture with meaningful professional development
We Are The Shelf ✨ The Influencer Operating System for Modern ROI
Your ROI is now at the mercy of algorithms.
The old influencer playbook is dead. You can no longer buy guaranteed reach through follower counts, and traditional ads are increasingly punished by modern interest graphs. In today’s attention economy, if content isn’t engineered for the algorithm, it simply won’t get seen.
Attention must be engineered.
The Shelf is an award-winning influencer marketing agency and four-time Inc. 5000 honoree, pioneering data-first, interest graph influencer marketing.
Most brands updated tactics but not their operating systems. We rebuilt influencer marketing from the ground up to combine creative discipline with algorithmic rigor, stacking probabilities in your favor so campaigns compound ROI instead of falling off the algorithmic cliff.
⚡ The Influencer Operating System
Our campaigns run on a continuous learning loop:
Market Intelligence:
AI analyzes billions of conversations and 400M+ creator profiles to identify the communities and cultural white space your brand should own.
Creative Engineering:
Creators are cast as archetypes and briefed using our Viral Hitmakers™ methodology to maximize reach and engagement.
Performance Marketing:
With Splice Lab™, we transform organic hits into paid assets designed to scale across modern ad systems.
Optimization & Measurement:
Our OptiFly™ loop maps 2,700+ creative variables to engagement spikes, turning campaign outcomes into reusable intelligence.
📈 Proven Outcomes:
Sam’s Club → 16.5s avg watch time
H&M → 4× revenue growth while reducing spend
Self Financial → 2.98× incremental ROAS +155% lift in Google Search
Stop relying on the 2018 influencer playbook.
👇 Ready to engineer predictable influence? Let’s talk.
Founded
2013
Company size
51-200 employees
Industry
Marketing Services
Org type
Privately Held
Headquarters
Atlanta, GA
We Are The Shelf ✨ The Influencer Operating System for Modern ROI
Your ROI is now at the mercy of algorithms.
The old influencer playbook is dead. You can no longer buy guaranteed reach through follower counts, and traditional ads are increasingly punished by modern interest graphs. In today’s attention economy, if content isn’t engineered for the algorithm, it simply won’t get seen.
Attention must be engineered.
The Shelf is an award-winning influencer marketing agency and four-time Inc. 5000 honoree, pioneering data-first, interest graph influencer marketing.
Most brands updated tactics but not their operating systems. We rebuilt influencer marketing from the ground up to combine creative discipline with algorithmic rigor, stacking probabilities in your favor so campaigns compound ROI instead of falling off the algorithmic cliff.
⚡ The Influencer Operating System
Our campaigns run on a continuous learning loop:
Market Intelligence:
AI analyzes billions of conversations and 400M+ creator profiles to identify the communities and cultural white space your brand should own.
Creative Engineering:
Creators are cast as archetypes and briefed using our Viral Hitmakers™ methodology to maximize reach and engagement.
Performance Marketing:
With Splice Lab™, we transform organic hits into paid assets designed to scale across modern ad systems.
Optimization & Measurement:
Our OptiFly™ loop maps 2,700+ creative variables to engagement spikes, turning campaign outcomes into reusable intelligence.
📈 Proven Outcomes:
Sam’s Club → 16.5s avg watch time
H&M → 4× revenue growth while reducing spend
Self Financial → 2.98× incremental ROAS +155% lift in Google Search
Stop relying on the 2018 influencer playbook.
👇 Ready to engineer predictable influence? Let’s talk.
Founded
2013
Company size
51-200 employees
Industry
Marketing Services
Org type
Privately Held
Headquarters
Atlanta, GA