Assoc Mgr Commercial Strategy CMG

Why Hershey:

At The Hershey Company, our culture is rooted in purpose and inspired by Milton Hershey’s enduring vision that business should create opportunity for others. Through our commitment to corporate philanthropy, we create positive impact by supporting communities, helping children thrive, and operating as a business for good. This includes our deep and long standing partnership with Milton Hershey School, where we invest in education, workforce readiness, and hands on engagement to help students succeed beyond the classroom. Supported by strategic grantmaking, product donations, cross brand collaboration, and strong employee volunteerism, Hershey offers a place to work where making a difference—locally and globally—is part of how we do business every day.

About The Hershey Company

The Hershey Company (NYSE: HSY) is an industry-leading snacks company known for making more moments of goodness through its iconic brands. With a strong portfolio across chocolate, confectionery, and salty snacks, Hershey delights consumers every day. Our beloved brands include Hershey’s, Reese’s, KitKat®, Dots Pretzels, Lesser Evil, Jolly Rancher, Twizzlers, Ice Breakers, and more. 

At Hershey, we are committed to making a meaningful difference in the communities where we live, work, and do business. This commitment originated with our founder, Milton Hershey, and continues to shape who we are today. 

Guided by our employee value proposition, Lead Today. Create Tomorrow, we empower our people to drive impact now while shaping what comes next. Our One Hershey mindset brings teams together across functions, geographies, and businesses, enabling us to operate with speed, collaboration, and shared purpose. 

The Hershey Company is proud to be recognized as a top employer in the United States, reflecting our commitment to our people, culture, and purpose. 

Location

Open to Remote

How will you fit into the big picture?

The Associate Manager, Commercial Strategy (CMG) supports the development and execution of commercial growth strategies across the CMG portfolio. This role leverages syndicated data, marketplace insights, retailer performance metrics, and cross-functional collaboration to identify growth opportunities, support category leadership initiatives, and deliver actionable recommendations that drive revenue, share, and profitability. The position serves as a key analytical partner to Sales, Category Management, Marketing, and Revenue Management teams.

What will you do?

• Analyze sales, market share, category, consumer, and retailer performance data to identify trends, risks, and growth opportunities.
• Develop insights and recommendations that support annual planning, customer business reviews, and strategic growth initiatives.
• Build reporting tools, scorecards, dashboards, and presentations that translate complex data into business actions.
• Support assortment, pricing, promotion, shelving, and merchandising analyses to optimize commercial performance.
• Partner with Sales, Category Management, Marketing, Supply Chain, and Finance teams to develop fact-based recommendations.
• Monitor competitive activity and industry trends within the CMG category.
• Prepare executive-ready presentations and communicate findings to internal and external stakeholders.

Analytical Responsibilities

• Synthesize multiple data sources including syndicated market data, retailer POS data, consumer insights, and internal performance metrics.
• Conduct ad hoc analyses to answer strategic business questions and evaluate performance drivers.
• Measure effectiveness of promotions, innovation launches, assortment changes, and customer initiatives.

Minimum Education & Requirements

• Bachelor's degree in Business, Marketing, Economics, Statistics, or related field.
• 3-5 years of experience in commercial strategy, category management, sales analytics, consumer insights, or related disciplines.
• Advanced analytical and problem-solving capabilities.
• Strong proficiency in Excel, PowerPoint, and data visualization tools.
• Experience working with syndicated data platforms such as Circana/IRI, NielsenIQ, or retailer data sources preferred.
• Excellent communication, storytelling, and stakeholder management skills.

Success Measures

• Quality and impact of business insights and recommendations.
• Effectiveness in identifying growth opportunities and improving commercial performance.
• Timely delivery of reporting, analyses, and strategic recommendations.
• Cross-functional partnership and influence across commercial teams.

Benefits & Perks

At Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work. 

• Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health 

• Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match 

• Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable 

• Growth & Development: Career development programs, learning opportunities, and internal mobility 

Benefits may vary based on role, location, and eligibility. 

#LI-BS1

The anticipated base salary range for this role is $78560 to $98200 per year. The actual base salary offered will depend on a variety of job‑related factors, including, but not limited to, experience, skill set, education, and training. In addition to a market-competitive base salary, our Total Rewards package includes performance‑based incentives and a comprehensive, competitive benefits package designed to support overall physical, mental, and financial well‑being (as applicable). Learn more about Hershey’s benefits and all the resources Hershey provides to support our employees’ physical, emotional, and financial well‑being by visiting the Hershey Digital Employee Experience at www.askHRbenefits.hersheys.com

The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.

The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans.  You may request a reasonable accommodation if you are unable or limited in your ability to use or access our online application process as a result of a disability.
You can request an accommodation via phone or email.To request an accommodation via phone, please call +1 877-804-1794 and leave a voicemail with your contact information.  You may also email a request for accommodation to [email protected]. Please be sure to include “Accommodation Needed” in the subject line. This will ensure that your email is routed to the appropriate contact who will handle your request.